$2,000 – $3,000

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Magnolia Dallas Park Cities

6070 North Central Expressway

Dallas, TX 75206

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Refund Policy

Refunds up to 7 days before event

Event description


Why do some companies fare better than others? After all, you have access to the same products, talent pool, and client base. Your businesses look pretty much alike on paper - so what gives?

All it takes to excel in business is one marginally better idea, the ability to communicate that through your company, and the commitment to stick with it. OK, maybe that is three things and perhaps these are more difficult than they look.

Some companies settle for the success of surviving another year, but I presume you are here now because that is not enough!

Are you ready to grow and make more money? How are you going to do that? What will be different this time?

The Best Strategies are the ones you shared with the world so they could marvel at how you pulled it off.

At Jumpstart 2019 – Lessons in Strategy you will learn how to:

  • Express your company goals in strategic terms that anyone can understand
  • Develop strategic thinkers in your business
  • Tie your business strategy to financial results
  • Nurture Culture, Brand, and Values to amplify growth and profit

Jumpstart events are team learning experiences. This workshop is designed for Owners, Executives, and the next generation of Managers.

What Is It?

Jumpstart 2019 – Lessons in Strategy is a two-day workshop presented by Tom Stimson MBA CTS, President of Stimson Group LLC. Tom is the foremost authority on the business of AV. This workshop is one of the four Jumpstart business workshops offered in 2019 along with Marketing, Operations, and Management. You can learn about other events here.

Who Should Attend?

This workshop is designed as a Team learning experience for Owners and Partners, the Management Team, and the next generation of leaders in the Live Events Technology and Services space.

We will explain Strategy in its most useful terms and apply Strategic Thinking throughout your business.

Tom Stimson has spent his career refining business best practices and has helped over three hundred businesses improve growth and profitability. There will be sections on KPIs, org charts, career paths, and more. At all times we will focus on Growth and Profit!

Who will be helping you get to the next level? That's who needs to attend!

What Will It Cost?

How many great ideas have you had that never came to be? That’s the price of not attending.

How much should you have been investing in education and development for your executives and managers each year? The cost is less than that.

If cost is your concern, then this is a negotiation. Read on.

Early Bird Rates for a Limited Time Only!

Until Feb 22nd, team registration is $2,000 per person (minimum two attendees) and single seat price is $2,500.

Starting Feb 23rd, prices go up!

Registration ends March 5th or when we sell out!

Take the deal.

What’s Included

  • Two full days of classroom learning with plenty of time for Q&A
  • Opening Reception to meet new friends and catch up with old ones
  • An evening of Festive Dining (and some drinking...)
  • Two full breakfasts with great networking
  • Two delicious lunches and plenty of time to check email
  • Favorable Room Rates at an Executive Class hotel (limited availability - book now!)
  • Fancy-Schmancy Workbook for notes and doodling
  • All-day refreshments with really good coffee
  • Free wi-fi throughout your stay

You are responsbile for your travel expenses and hotel (but we have secured a great room rate for you).


Monday, March 11th

5:30 p.m. – 7:00 p.m. Welcome Reception with light hors d’oeuvres

Tuesday, March 12th

7:30 a.m. – 8:30 a.m. Showcase, Networking, and Breakfast

8:30 a.m. – 10:00 a.m. Introduction and Keynote: Tom Stimson

10:00 a.m. – 10:30 a.m. Sponsor Introduction and Showcase Break

10:30 a.m. – 12:00 p.m. General Session

12:00 p.m. – 1:00 p.m. Sponsor Introduction, Showcase, and Lunch

1:00 p.m. – 3:00 p.m. General Session

3:00 p.m. – 3:30 p.m. Sponsor Introduction and Showcase Break

3:30 p.m. – 4:30 p.m. Panel Discussion

4:30 p.m. – 6:00 p.m. Leisure Time

6:00 p.m. – 6:30 p.m. Cocktails (we're going to need a drink...)

6:30 p.m. – 8:30 p.m. Group Dinner

Wednesday, March 13th

7:30 a.m. – 8:30 a.m. Showcase, Networking, and Breakfast

8:30 a.m. – 10:00 a.m. General Session

10:00 a.m. – 10:30 a.m. Sponsor Introduction and Showcase Break

10:30 a.m. – 12:00 p.m. Guest Speaker - TBD

12:00 p.m. – 1:00 p.m. Sponsor Introduction, Showcase, and Lunch

1:00 p.m. – 2:15 p.m. Panel Discussion

2:15 p.m. - 2:30 p.m. Coffee Break

2:30 p.m. - 3:30 p.m. Super Q&A Session and Closing

3:30 p.m. Departures


Jumpstart Management Workshop takes place at The Magnolia Dallas Park Cities Hotel, a luxury urban resort in the heart of Dallas. The Magnolia is close to restaurants, shops, and Dallas’ wonderful train system. Dallas Love Field airport is less than 15 minutes away and DFW Airport is only a 25-minute cab ride (or you can take the train).

Upon completing your registration(s), you will receive a link to book your room(s) at the very favorable rate of $149.00 (limited availability, first-come).

ROOM BLOCK CLOSES February 22nd! Use the link below to secure your hotel rooms at this unbelieveable rate:


For late bookings, please contact Gretchen Zito, Conference Director


Q: I have a voucher. How do I apply that to this event?

A: If you purchased vouchers during the pre-sale event (to past attendees only), click on the REGISTER link on the top right. You will see a list of choices that don’t apply to you. Next, click on “ENTER PROMOTIONAL CODE”. At the prompt enter one code only and click “APPLY CODE”. Now, scroll down the revised list of registration choices and select “Voucher Holder Registration”. Complete the registration process by entering in the attendee’s details. Repeat this process for each voucher code/attendee.

Q: Who should attend? Is this just for Owners or Executives?

A: Who do you want to think more strategically? Who should be making better choices for your company? Our suggestion is to start with that list. Jumpstart attendees are typically owners, executives, and up and coming managers. Depending on the size and age of your business, this might be someone you are hoping will become a great manager one day.

What matters most is that you should not plan on attending alone. Bring your collaborators and tactical response team. Learn together and you will go farther!

Q: I haven’t decided who can attend, can I still make my purchase?

A: Yes. During registration you will be asked for attendee names. Simply enter in your name (or a placeholder name) and complete the registration. Each individual receives a confirmation email, which contains a link to “View and Manage” your order online. This allows you to change the attendee information.

Or, we will be happy to do that for you. Simply contact Conference Director Gretchen Zito for assistance.

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Date and Time


Magnolia Dallas Park Cities

6070 North Central Expressway

Dallas, TX 75206

View Map

Refund Policy

Refunds up to 7 days before event

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