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Joey Barker on Unfunnel Methodology -The End of Modern Marketing @ Digital Citizen University

Sherri D. Motes

Thursday, May 14, 2015 from 11:00 AM to 12:00 PM (CDT)

Joey Barker on Unfunnel Methodology -The End of Modern...

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Ticket Type Sales End Price Fee Quantity
Please arrive at least 5 minutes before the event starts. Conference will be locked at 11:05am CST. Ticket Fee is Non-Refundable. 9.25% Tax is included with Ticket Price.
Ended $53.53 $0.00

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Event Details

Joey Barker - Co-Founder and Chairman of, Amazon kindle eBook author, Hubspotcertified partner and digital strategy consultant-turned entrepreneur presents...


unfunnel Methodology - The End of Modern Marketing

Joey introduces the Methodology as a marketing rival - powered by the Digital Revenue Engine (DRE) - an online business model that shows how Amazon, Starbucks, HubSpot and McDonald's have consistently dominated unique markets.

And more importantly, how $3.2 Million (in less than 6 months) was the lowest amount of revenue generated in his recent consulting runs at FedEx, ALSAC / St. Jude, AutoZone and Mahaffey Tent Company - one of's ¨Fastest Growing Companies" in 2014.


unfunnel Methodology - Digital Marketer or Agile Startup

- How to find the best niche markets for easy passive income, or build a startup / small business model – instead of paying for ads

- Why to focus on one person rather than targeting a group, and why it will ALWAYS scale easier –group targets assume people stay within one persona

- Using pain points via social listening, Keyword Planner secrets and audience feedback to build a network of products with buyers committed before a product launches


 (pre-optimization saves critical post optimization time and resources and builds positive traction – no more pre-product usability testing – those probably won’t be the one using your product.)

- How to bring in partners to help you launch more than one product at once to quadruple your efficiency and reach your audience that is begging to buy – power in number over competitive egos

- Using Agile SEO hacks and inbound methodology to scale your online reach, convert visitors to Leads, triple your number of customers, and maximize the revenue from each – traditional media will never get you anywhere near the ROI

- Why your early adopting customers are the best sales team you'll ever have... If you employ this influencer referral system


About Joey Barker

Joey has always take a verbal approach to communication.

His sarcasm, whit and never ending epiphanies are displayed through radical SEO efforts and persistent perfection in keywords, meta data, online networking – always staying one step ahead of algorithm giants such as Google, Facebook and SEOMoz.

It is the never ending challenge that keeps him motivated to do the unheard of and never stops until he reaches the mythical digital nirvana. Has a pitch that would intimidate any 70 yr old. He is a Mr. “next new buzz-word” but with the actual digital chops to back it up.

Professionally, Joey is a passionate, forward-thinking, and inventive web strategist, SEO and social media consultant.

He has expertise and interest in designing world-class digital experiences for companies that, in addition to startups and small businesses across North America, including FedEx, St. Jude Children’s Research Hospital, AutoZone, Caesars Entertainment, ServiceMaster, Peabody Hotel, World Series of Poker, FRED’s, Inc., First Tennessee, Trustmark National Bank, Lowe’s Home Improvement
and many, many more!


About Sherri Henley

Successful entrepreneur, Founder & CEO of Business Over Coffee International (BOCI), Sherri Henley has mastered the art of digital citizenship. In addition to effectively managing one of the world’s fastest growing online business networks, Sherri hosts regular radio & television programs on BOCI Radio, BOCI TV and The Sherri Henley Intelligence channel using social media intelligence. Twice named as one of author, Germaine Moody’s 50 Favorite People, Mr. Moody says, “Sherri is a collaborative leader by example.” Her latest book, The Power of Collaboration in Business, featuring eight contributing authors in addition to herself, is a true testament of her mission to foster connections, collaboration, exposure and business growth. Sherri is also published periodically in several magazines as a social media specialist and teaches her craft through private coaching. 2014 was the launch pad for iShare Agency featuring renowned experts in business. 2015 features newest books; Digital Citizen 101 – Harnessing the Power of Your Audience…and more!

Sherri serves as the program director for the BOCI Professional Boost Program, a mentoring initiative to invest in up & coming professionals and entrepreneurs…and help women in business. As a result of her work to Bring Everyone Together, Gubernatorial and Mayoral Proclamations now proclaim the first Thursday in December annually, “BRINGING EVERYONE TOGETHER DAY.”

Sherri contributes to University of Memphis, Fogelman College of Business and Economics among others through periodic speaking, training and development in social media intelligence. Sherri has also received awards for excellence in business from other reputable educational sources.

Sherri’s social media expertise will deliver an experience that will motivate and equip her audience to expand their digital influence and develop a global reach. A stand-out among professional women; Whether making money through business coaching or developing people in general.

Have questions about Joey Barker on Unfunnel Methodology -The End of Modern Marketing @ Digital Citizen University? Contact Sherri D. Motes



Sherri D. Motes

Sherri D. Motes, Author and Founder of Come Into Your OWN is a speaker, digital strategist, collaborationist and a Mother. 

Come Into Your OWN books - A 31 Day Experience and A 31 Day Leadership Transformation (co-authored by Sherri D. Motes and Gordon Tredgold, Author of FAST) have been touted as "The People's Book(s)" by CBS Anchor and OWN Ally, Marybeth Conley. Sherri has authored additional published books, and is featured periodically in magazines and op-eds as a digital strategist and business columnist.

Sherri invests valuable resources into people for sustainable success by coaching them to discover their authentic voice, craft a strong message that resonates, and then, share their exclusive story with confidence and poise. Each level is ultimately accomplished through sweat equity combined with consistent implementation of a customized digital strategy.

Sherri trains clients through private, group and corporate sessions as an impetus to increase social media intelligence. Contributing to University of Memphis, Fogelman College of Business and Economics, among others, through periodic speaking, training and development, Sherri has received awards from a variety of reputable educational entities.

As Founder of parent company, Business Over Coffee international (BOCI), Sherri D. Motes has mastered the art of collaboration through digital citizenship. She has hosted regular radio and television programs on a variety of media channels including @KWAM990, a CBS affiliate, as Co-Host of The Marybeth Conley Show.

As a result of her work to Bring Everyone Together, the mission of Business Over Coffee International, Gubernatorial and Mayoral Proclamations have proclaimed the first Thursday in December, Together Strong Day, over a five year period.

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Joey Barker on Unfunnel Methodology -The End of Modern Marketing @ Digital Citizen University
Class Business

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