Free

January Camp Optimization Meet-Up

Event Information

Share this event

Date and Time

Location

Location

Washington High School

1300 Southeast Stark Street

Portland, OR 97214

View Map

Friends Who Are Going
Event description

Description

Kim Toomey

Camp Optimization welcomes Kim Toomey, Customer Success Manager at Lytics.

Lytics

Topic: Optimizing Customer Experiences through Personalized Marketing

For many years, companies have sought to personalize experiences for customers across websites, email marketing, ads and more. Yet many have found the available technologies lacking. Some technologies only work for one channel (say, the website). Others don’t create a complete profile of a customer using diverse data sources. And many technologies don’t take advantage of advances in machine learning and data science to predict what a customer might want or do next. Kim will discuss how leading brands such as Heineken, Dr. Martens and Madison Reed personalize interactions with customers in an omnichannel fashion.

Come network with Portland's top digital marketing, design and optimization professionals at the Assembly Lounge Bar located at Washington High School in Suite 213 on the second floor.

Don't forget to RSVP and spread the word. First round of drinks is on us with an RSVP!



What is Camp Optimization?

Camp Optimization's mission is simple: provide a casual, fun and informative forum for digital marketers and technologists to share optimization best practices, challenges and wins.

Who is roboboogie?

roboboogie is a data-driven marketing, design and optimization agency from Portland, OR. We combine creative design and marketing science to create digital experiences that delight customers and ensure marketing success.

Share with friends

Date and Time

Location

Washington High School

1300 Southeast Stark Street

Portland, OR 97214

View Map

Save This Event

Event Saved