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January 2012 e-Marketing Roundtable

Norcal BMA

Thursday, January 12, 2012 from 8:00 AM to 10:30 AM (PST)

Palo Alto, CA

January 2012 e-Marketing Roundtable

Ticket Information

Ticket Type Sales End Price Fee Quantity
BMA Members
Fee includes breakfast. Advance RSVP required by 5:00pm, January 11.
Ended $15.00 $0.00
Non-Members
Fee includes breakfast. Advance RSVP required by 5:00pm, January 11.
Ended $30.00 $0.00

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Event Details

Social Signals in Search: Making the Sum Greater Than the Parts
    

Guest Speaker:
JOHN THYFAULT
VP, Search Engine & Social Media Marketing
Beasley Direct Marketing, Inc.

  
Everyone has heard about the rise of social media and how the search engines are incorporating social signals into their algorithms. But too often, the teams responsible for search engine optimization and the teams responsible for social media do not talk to each other, working at cross purposes and leaving potential customers confused. During his presentation, John Thyfault, VP, Search Engine & Social Media Marketing at Beasley Direct Marketing, will discuss concrete tactics to bring your search and social teams together for a stronger, more coherent strategy thaT builds off the strengths of both.

Have questions about January 2012 e-Marketing Roundtable? Contact Norcal BMA

When & Where



Bay Cafe @ Palo Alto Golf Course
1875 Embarcadero Road
Palo Alto, CA 94304

Thursday, January 12, 2012 from 8:00 AM to 10:30 AM (PST)


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Organizer

Norcal BMA

The Northern California Chapter of the Business Marketing Association was first established in San Francisco in 1938. The people who make up our organization are marketing professionals who do the big jobs, who define business goals, direct business strategy. They are idea people. Visionaries and leaders, strategists and implementers. VPs, managers, entrepreneurs, professionals who stand out in any professional crowd. These are the people who define and drive our organization.

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