Join IxDA Phoenix for Phoenix Design Week 2013's Monday Night Event, the Method + Madness panel. It is sponsored by University of Phoenix in their new state-of-the-art Sperling Center for Educational Innovation.

Check-in starts at 5:30

5:30-6:00 Networking

6:00-6:10 Introduction by T. Lynn Stott, VP Student Experience & Innovation, University of Phoenix

6:10-8:00 Panel Discussion

Is method or madness the key to delivering great interactive experiences? The answer to this question depends on your point of view and your process. Some people are guided by artistic instinct and aesthetics, while others are driven by science and research. Which one is it for you? We've collected a panel of industry leaders from the Phoenix area to debate the content, science, art, process and human perspectives of interaction design.

Panelists will discuss and debate the content, science, art, process and human perspectives of interaction design.

Moderated by:

Wayne Neale, President of Kydak

Co-leader IxDA Phoenix

Panelists:

Marvin Forte, Owner of Bravoforte

Graphic designer

Shad Hardy

Human-Centered and Industrial Designer

Theo Mandel

UX and Usability Expert

Pamela Tames
Digital Brand/Content Strategist

Tony Quiroz

VP UX at Lumension