San Francisco, California
London, United Kingdom
"It Begins With Me: Turning Talk Into Action"
(session descriptions coming soon)
February 5, 2016
6 – 7:00 p.m. Registration
7 – 9:00 p.m. Opening Session
Welcome and Introductions Alicia Priest
Organizing for Power David DuVall
Keynote: The Jeffco Story Paula Reed and Scott Kwasny
A teacher at Columbine HS and the Director of Communications and Field Operations for Jefferson County EA tell the story of how Colorado local associations developed a successful plan to stop a Tea Party takeover of local school boards.
Saturday, February 6
8 – 9:00 a.m. Registration and continental breakfast!
9 – 10:15 a.m. General Session
Purposeful Conversations: Turning Talk Into Action – Purposeful Conversations are intentional and purposeful. The goal of such conversations is to establish relationships by prioritizing Association member’s stories as well as identifying shared values. Purposeful conversations are a grassroots approach that respects individual viewpoints, while creating bonds that tie Association members together. This session will provide the framework for local Associations to utilize this effective organizing tool and turn talk into action. Facilitated by Scott Kwasny, Jefferson County EA.
10:30 – 11:45 a.m. BREAKOUT SESSION #1
Community Engagement to Build Internal Capacity – In this session a local leader and a staff member from the Jefferson County Education Association will share how organized community service events and engaged community organizations as part of an overall comprehensive plan that ultimately helped them to win on their issues. Participants will learn strategies to develop community engagement plans that are tied to internal organizing goals to identify new potential leaders, test the local association’s overall capacity, develop earned media strategies and identify new community partnerships for the long term. Facilitated by Paula Reed, teacher at Columbine HS and the Chair of the JCEA Communications Action Team, and Scott Kwasny, JCEA Director of Communications and Field Operations.
Organizing for Legislative Success – Facilitated by Ivy Riggs and Amanda Ewing, OEA Center for Legislative and Political Action
Organizing Around Local Issues – What are your local issues? How do you know? Does your contract address these issues and if not, how do you prepare? Facilitated by Susan Stowe, Melissa Kaltenbaugh and Linda Hendrix, OEA Center for Advocacy.
Organizing to Bargain – What do you need to bring to the bargaining table to be successful? What are the roles of each team members? Is your team prepared? Facilitated by Martha Wissler and Cal Ware, OEA Center for Advocacy
Building Allies, Building Power – External power mapping is never complete without identifying the allies who can help you win. We will talk about organizing with three communities who care a great deal about what is happening in public school education: the African-American community, the Hispanic community, and Native American tribes. How do you as a teacher start to build relationships within these communities to make public schools great? Come hear from a great panel and an organizer who will challenge you to step outside of your comfort zone. Facilitated by Kris King, VOICE OKC.
Identifying and Celebrating Organizing Wins – Organizing is a continuous process that often makes it difficult to determine whether you have been successful in your campaign goal attainment. Expanding your definition of a win and keeping the continuous organizing goals in mind will help you keep the focus and momentum of your efforts. Looking at wins and losses differently will help you better assess when a win is a win, a loss is a loss, or a combination of both. Facilitated by Mike McIlwee, OEA Center for Teaching & Learning.
11:45 – 12:45 p.m. LUNCH
1 – 2:15 p.m. BREAKOUT SESSION #2
Finding Leaders through Internal Power Mapping – Who is the most respected person in your building? Who do you trust? What would you change in your building? Utilizing conversations with a purpose and internal power mapping will provide your Association with a pathway to a strong and successful organization. By identifying leaders, potential members and trending issues at the building level, your Association can turn talk into action. Facilitated by Brittney Branstetter and Patti Serio, OEA Center for Organizing, and Mary Pratz, OEA Center for Advocacy.
Organizing Around SQ 779 – An overview of the 1-cent sales tax initiative and how you can garner support for this important petition. Facilitated by Pres. Alicia Priest, VP Katherine Bishop, and Stand For Children Executive Director Amber England.
Organizing Around Local Issues – Repeat of the 10:30 breakout.
Organizing to Bargain – Repeat of the 10:30 breakout.
ESPs: Why We Do What We Do – We all get so busy caught up in what we do every day that we don't always take time to really reflect on why we do it! Come share with other ESP members why you are involved in your local Association and explore ways of connecting with others that share your passion! Facilitated by Liz Picone, NEA ESP Coordinator
2:30 – 3:45 p.m. BREAKOUT SESSION #3
Message Development for Organizing – Creating a message and staying on it and effectively disseminating it are key to a successful organizing plan. In this session, attendees will learn about the importance of messaging, how to use social media in a campaign, how to create a message using a message triangle and suggestions for a variety of effective delivery options. Facilitated by Doug Folks, Lauren Burkholder and Bill Guy, OEA Center for Communications.
Identifying and Celebrating Organizing Wins – Repeat of the 10:30 a.m. breakout.
Finding Leaders through Internal Power Mapping – Repeat of the 1 p.m. breakout.
Building Your Local Association Through External Power Mapping – Facilitated by Ivy Riggs and Amanda Ewing, OEA Center for Legislative and Political Action
Degrees Not Debt – Did you know that the average student loan debt is $30,000, more than 33 million Americans qualify for Income Driven Repayment Plans, 1/4th of the workforce qualifies for Public Service Loan Forgiveness … and that NEA can help? Qualified borrowers are often not aware of their options. That is why NEA has launched Degrees Not Debt to support students, educators, education support professionals, their families and communities. Facilitated by Liz Picone, NEA ESP Coordinator
The host hotel, the Sheraton Midwest City Hotel at the Reed Center, is taking reservations for the Organizing Conference. Rooms are $107.68, inlcuding all taxes and fees, per night. Click this link or copy and paste it into a web browser). https://www.starwoodmeeting.com/events/start.action?id=1506169782&key=32DB532E.
January 29, 2016, is the deadline to make your reservations at the conference rate.