Actions and Detail Panel
Introduction to design thinking for customer experience
Thu, June 22, 2017, 9:30 AM – 3:00 PM BST
The digital age has given the customer the control that businesses used to have; creating meaningful experiences has never been more important. How can you make sure you are creating soemthing your customers will use and love?
Step forward Pancentric's design thinking workshops - a series of fast-paced and action-oriented sessions that are designed for executives with a transformational vision but few practical tools to make it a reality.
Attendees will be introduced to this human-centred approach (which the Harvard Business Review describes as "coming of age") and learn how we use it to unravel strategic problems, understand customer needs and innovate.
"I'm always looking for new ways to work smart and think strategically. Pancentric's workshop was a great introduction to how design thinking can be used to innovate and create services that people truly value."
James Loder, Director of Marketing, Castle Trust
At this workshop, you will learn:
The key concepts and methods that underpin design thinking
How you can use it to kick start customer-focused innovation
The LEARN-CREATE-MAKE process we use to do that
09:30 - Coffee and catch up
09:45 - Introduction to design thinking
10:00 - LEARN workshop
11:30 - Break
11:45 - CREATE workshop
13:15 - Lunch
15:00 - End