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INTEL SOFTWARE PROFESSIONALS CONFERENCE 2016
Thu, October 20, 2016, 2:00 PM – 6:00 PM ART
To commemorate its 10 years in Cordoba, Intel invites you to attend its Annual Software Professionals Conference at no cost!
Don't miss the chance of listening to our keynote speakers:
1. Innovation @ Intel: my experience creating cutting edge technologies by Ajay Bhatt - in English
Ajay has co-invented and spearheaded a number of notable technologies, which have been widely adopted in computer industry over last two decades. He will focus on Innovation and his own journey in quest of bringing about major innovation in the computing platforms of last couple of decades. He will also share his own perspective and key lessons learned with the audience (see bio below)
Ajay Bhatt, a former Intel Fellow and recognized technologist and thought leader in platform and silicon level architectures, has been on the forefront of the computer industry for over 35 years. He has co-invented and spearheaded a number of notable technologies including; USB, Accelerated Graphics Port (AGP), PCI Express, Thunderbolt as well as the USB Type-C connector. Bhatt has secured over 132 U.S. and international patents and has been honored for numerous inventions. He won the Light of India Award in 2012 for his contributions in the advancement of science and technology, The Asian Award in 2013 for his outstanding achievement in science and technology, and the EU Inventor award in 2013 for his contributions to the development of USB. Bhatt has long-standing relationships with technical leaders throughout the computer industry and continues to look at the future needs of the industry.
2. Cognitive Disonance by Patricio Maller - in Spanish
Cognitive dissonance is the mental stress or discomfort we feel when our behavior is inconsistent with our beliefs. Humans strive for their behavior and beliefs to be consistent, so when inconsistency (dissonance) arises, we do everything we can to restore balance, either by changing our behavior or belief, or by somehow justifying the behavior.
This theory, however, is frequently misused as an “eliminate or reduce cognitive dissonance” mantra that does not lead to a better design, and keeping users learning and engaged. In this talk, we will illustrate how products can be designed for dissonance and resonance, using actual examples, and elaborate on the nuances of this theory applied to the design of products and experiences.
Patricio Maller holds a Computer Science degree and a Master of Science in Computer Sciences (2000) with focus on human-computer interaction. He was a Fulbright Scholar at The University of Alabama between 1998 and 2000, completing research on the application of socio-cognitive theories to the acceptance of IT technology. Patricio is a UX leader at Intel Security, working since 2006 at the Argentina Software Design Center (ASDC). He also worked at Motorola, and the educational initiative educ.ar. Patricio has authored many articles in Agile and UX, and is currently a professor of Creativity and Innovation at CUP Cordoba.
3. The future of CyberSecurity by Cedric Cochin - in English
Cedric will lecture about new trends in Cybersecurity, one of the fastest growing branches of Software in the Industry and a key asset for most companies and Governments around the world.
Cedric Cochin, Sr. Security Architect McAfee Labs / Innovation & Research Team. Specialties: Malware/Virus/Rootkit research and reverse engineering, Forensic, Network and Web Security Assessment, Pen-testing, Security Watch, Vulnerability research, Network Security Expert. Author of multiple open source security tools including SQLiX (a real blind SQL injection scanner). Holds 3 granted patents and 11 pending patents.