$2,250 – $2,750

Insights Matter! Conducting Great User Interviews in Innovation Projects

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Location

Hasso Plattner Institute Academy New York

10 Hudson Yards

48th Floor

New York City, New York 10001

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Refund Policy

Refund Policy

Refunds up to 30 days before event

Eventbrite's fee is nonrefundable.

Event description

Description

Insights Matter! Conducting Great User Interviews in Innovation Projects

During this workshop you will learn about and apply state-of-the art interview techniques and frameworks for user research to get to better results in your innovation projects.



Target Group

This workshop is for individual participants that want to conduct better user interviews to find needs and insights that matter for innovation.

What will we cover in this workshop?

  • On the first day participants will prepare and conduct open user interviews to find inspiration for an exemplary innovation projects. All participants will work in small teams that are guided by expert coaches. During three consecutive interview sessions, all participants will learn techniques to conduct great interviews.

  • On the second day, participants will make sense out of their interview results by comparing findings and searching for patterns that can lead to new product ideas. Expert coaches will provide frameworks that allow teams to play with data and find meaningful insights. In a final reflection, participants will transfer their learnings into their own user research planning.

Learning Objectives

  • Apply state-of-the art interview techniques and frameworks.

  • Get to know the power of team sessions during the analysis of user interviews.

  • Learn practical tools to find needs that matter for your projects.

What we Offer

  • An intensive hands-on, interactive format to help you put your learnings into practice right away.

  • Highly experienced coaches and experts from different fields.

  • You will receive an HPI certificate of participation.

Questions concerning that format?

Please contact Dr. Joann Halpern, Director of HPI New York: Joann.Halpern@hpi.de.


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Date and Time

Location

Hasso Plattner Institute Academy New York

10 Hudson Yards

48th Floor

New York City, New York 10001

View Map

Refund Policy

Refunds up to 30 days before event

Eventbrite's fee is nonrefundable.

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