Audience: Business Owners & Marketing Managers
Level (Infusionsoft): Basic
Level (Marketing) : Intermediate
Duration: 1-day
Equipment: Bring your own laptop

Start Time: 9am Finish Time: 5pm

Summary: Workshop is an integrated part of the EXELA approach to implementing Infusionsoft enabled marketing initiatives into a business. The 1-day workshop is a blend of intermediate level marketing concepts and practical set-up within an Infusionsoft application.

Topics:

• Email Deliverability - SPF and DKIM - Improving your ESP rating via replies and clicks
• Email Design
• Using the Broadcast System
• Using Campaign Builder - Goals, Sequences and building effective campaigns