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Information Architecture: A Bottom-Up Approach

STC France

Tuesday, July 15, 2014 from 7:00 PM to 8:00 PM (CEST)

Information Architecture: A Bottom-Up Approach

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Type Remaining End Quantity
STC Member 21 Registrations Ended Free  
Non Member 42 Registrations Ended Free  

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Event Details

We are used to organizing content from the top down. Top down works for the person creating the content, but more and more people are navigating content using search and social-curated links that lead them deep into the middle of the information set. They don't navigate from the top down, but from the bottom up. Every page is page one, and every page is a landing page. In a world in which every page is page one, our primary approach to information architecture should be from the bottom up. A combination of structured writing technique and "Every Page is Page One" information design can effectively support bottom up information architecture.

About the Presenter
Mark Baker is a Content Strategist and Structured Writing expert, and author of Every Page is Page One: Topic-based Writing for Technical Communication and the Web, published by XML Press.

Have questions about Information Architecture: A Bottom-Up Approach? Contact STC France



STC France

Established in 1991, STC France is an international community of the Society for Technical Communication (STC) with a local focus in France, supporting technical communication professionals and students with networking opportunities, educational events, and career development resources.

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Information Architecture: A Bottom-Up Approach
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