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INFLUENCER MARKETING: How To Collaborate With Brands - INKWAVE

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Huckletree West

191 Wood Lane

London

W12 7FP

United Kingdom

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Are you a social media influencer? Do you want to learn how to make money by working with brands? Don’t miss this one off event, tickets are limited so sign up now.


HOW TO COLLABORATE WITH BRANDS

Understanding "Influencer Marketing" From The Advertiser/Agency View

  • Why is the influencer marketing economy growing? How do brands approach influencer marketing strategy?
  • What are brands looking for when they’re planning an influencer marketing campaign? How do brands measure success?

Social Media / Content Deep Dive

  • What content is the most engaging and what platforms should you focus on?
  • How do you get the most out of the platform as an influencer?

How to Create Amazing Content

  • What type of content is shareable?
  • Tools and techniques for writing and taking photographs

Creative Ways of Finding New Business

  • How creators can leverage their creativity to find new business opportunities

NETWORKING & DRINKS


SPEAKERS

Nathalie Moruzzi, Content Director at Wavemaker

Nathalie is a content marketer with 7 years’ global agency experience in Media & Communications. Starting her career a decade ago as a professional blogger, she’s worked with digital fashion start-ups, consumer PR agencies and more recently as EMEA Content Director at a global media agency. Her career highlights include being awarded a place on the M&M Global Millennials list, as one of 30 rising stars in international marketing and media. She’s won awards for her work as content lead for Marriott Hotels, including Gold at the Sponsorship Awards for Best Sponsorship Under £1M during the Rugby World Cup. Nathalie’s specialism in influencer marketing led her to develop a bespoke tool for auditing influencers at scale. Her recent work has demonstrated an improvement in campaign performance by 50% YOY and aligns influencer marketing with purchase journey planning for international brands.

Anthony McGuire, Facebook

Anthony worked on the global partnerships team at Facebook in both New York and London, managing advertisers including Proctor & Gamble, Heineken, American Express, and General Motors. Prior to Facebook he worked a Singularity University in Silicon Valley.

Tayla Stone, Speaker, Influencer, and Writer at www.motherhoodtherealdeal.com

Within the top 1% of UK parent blogs (Tots100), and Feedspot's top 50 UK Parenting Blogs (no. 11) the blog is known across the board for its wit, wisdom and incisiveness and has been featured on Good Morning Britain (watch here), BBC World News and BBC Radio Surrey and Talk Radio. As a content creator Talya has worked with a large array of brands across multi-platform influencer marketing partnerships taking many different forms from social media amplification to guest speaker events to content strategy and development.

Bold, authentic, straight-talking and hilarious – Motherhood: The Real Deal has had parents nodding in agreement with its mix of sassy thought and opinion, unbridled humour, general WTF-ness about motherhood and parenting, SOS tips on how to survive, expert advice and reviews.

Simon Tefula, Start-Up & Tech Guru

Simon is the Founder of TRENDiPEOPLE, a soon to launch on-demand platform that enables Personal Stylists, Tailors, Dressmakers, Seamstresses, Alterationists to get found & booked by clients. He also currently runs Refined Creatives, a Branding Agency focused on improving business performance mainly focused towards helping entrepreneurs and start-ups up-skill and connect to opportunities.

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We have a exciting list of speakers, from advertisers in digital and content creation to new tech to share their knowledge and ideas on influencer and content marketing. We will finalise the speaker list prior to the event.

Visit the website and join our network: www.inkwave.co.uk

THE EVENT IS SPONSORED BY

HUCKLETREE- a workspace accelerator and curated collective of ambitious entrepreneurs, startups and growing businesses.

TRENDiPEOPLE - a soon to launch on-demand platform that enables Personal Stylists, Tailors, Dressmakers, Seamstresses, Alterationists to get found & booked by clients.

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Date and Time

Location

Huckletree West

191 Wood Lane

London

W12 7FP

United Kingdom

View Map

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