IBM Tech Talks is back! Consistent with our past events, we're focused on the coolest, emerging technologies in financial services. This time, come hear how companies like Acquia, Workfront, and RedHat are blurring the lines between the CMO and CIO through marketing innovations built upon open-source platforms!

Join us on Wednesday, October 23rd at Commons by Knotel, New York for a fun, relaxed event, and meet like-minded, professionals for a business-centric, conversation that will give us a sneak peek into the future of marketing.

• Light appetizers and beer/wine will be provided

• Doors open at 6:00 PM and close at 6:30 PM - arrive early to guarantee yourself a seat

• Please get social with us by tweeting @IBMFinTech @Acquia @workfront @redhat @knotel #fintech #ibmtechtalks

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About Acquia:

Acquia is the open source digital experience company that empowers the world’s most ambitious brands to embrace innovation and create customer moments that matter. Winning in the experience economy requires a new approach. Consumers expect world-classdigital experiences each time they interact with a company or brand. Acquia is the Digital Experience Platform for Drupal. The only open-source platform providing cloud-native, personalized solutions to build, manage and activate digital experiences at scale, acrossthe enterprise.

About Red Hat:

Red Hat is an enterprise software company with anopen source development model. The result is better, more reliable, and more adaptable technologies. Red Hat revolutionized the operating system with Red Hat Enterpirise Linux. Now, Red Hat has a broad portfolio, including hybrid cloud infrastructure, middleware, agile integration, cloud-native application development, and management and automation solutions. With Red Hat technologies, companies can successfully adapt as business becomes more digital and interconnected.

About Workfront:

Workfront's modern work management platform combines work, collaboration, and digital content in a smart, easy-to-use solution where it can be analyzed, optimized, and automated. When all the information about your work is in one place, you have an operational system of record. A single source of truth that gives you—and your team—more accountability, better engagement, and raw speed.

Panelists:

Tom Wentworth: SVP of Product Marketing

After working at the open source digital experience company for three years and even served as Acquia’s CMO during that time as well. Tom brings a wealth of marketing technology and web development to Acquia and has returned to the company amid its rapid growth into the digital experience space. Formerly, Tom served as CMO for three and a half years at RapidMiner, a data science platform company.

Sankett Deshpande: North America Marketing and Experience Platforms Leader - FSS at IBM iX

Sankett Deshpande is the North America Marketing and Experience Platforms Leader for IBM Financial Services. Over the past 10+ years, Sankett has lead large-scale marketing transformation projects and is a globally recognized digital marketing technologist focused on developing innovative, revenue driven consumer engagements. Sankett’s experience spans across a multitude of Marketing Technologies, and is a SME in the marketing space. Sankett has also worked and assisted in IBM’s own Marketing Transformation. Sankett is passionate about implementing technology to transform how Companies interact with their Customers, and help them embrace technology.

Steve Cappellucci: Workfront Sr. Director, Pre-Sales Transformation Strategy

Steve has spent the last 32 years of his career transforming enterprise organizations. Known for his focus and commitment to achieving results, Steve helps organizations expand their thinking on effective modern work management practices combining strategic approaches, technology, and management consulting expertise to help organizations succeed.