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How to use Social Media & Other Digital Channels for Business? A Comprehens...

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Description

How to use Social Media & Other Digital Channels for Business? A Comprehensive Guide

- Speaker: Maurice C Flynn

Agenda:

All Sections Include ... Latest Research - New Opportunities - Case Study Examples - Strategy & Measurement - Top Tools - Content Management - Community Building - Influencer Outreach - Data & CRM - ROI & Project Plans - Q&A

Bonus Materials:

All Attendees Receive ...

- Set Up On Platforms Of Your Choice - Answers To Your Specific Problems (Advance Notice Needed)

- Short & Long Term Plans Built Through The Session - Best Free Social Media Software Saving You £5k+ Est.

- Our E Book "How to use Social Media & Other Digital Channels for Business? A Comprehensive Guide"

- CPD Certificate Of Attendance & LinkedIn Reference - Access To Selected Materials For 12 Months - Free Access To Our Learning Communities Guaranteed For 12 Months

- Ask Any Question? Access To Our Trainer For 12 Months

No Other Training Event Comes Close!

Our Programme:

Step 1: How To Plan An Integrated Social Media & Digital Strategy - 1 hour

- Key Frameworks & Strategies: To Ensure Your Plan Is Focused, Relevant & Measureable From Day 1

- Search Engine Optimisation: How To Respond To The Latest Google Changes & Ensure Sustainable Growth?

- Google+ : We Look At Who's Really Using & What's Really Essential About It?

BREAK

Step 2: Essential Social Media Monitoring & Brand Reputation Management - 1 hour

- Social Media Monitoring & Brand Reputation Management:Know Who's Mentioning Your Brand & Assess The Risks & Opportunities In Real Time?

Iphone Training

- Influencer Mapping, Outreach & Twitter: How To Find Your Influencers & Win Them To Your Cause?

BREAK

Step 3: Creating Content Strategies That Are Successful, Sustainable & Profitable? - 1 hour

- Building A Social Website With Blogs & Forums: New Ways To Adapt & Adopt These "Older" Tools For Business Use?

- Adapting For Smartphones, Tablets & Apps - How To Ensure Your Business Has A Scalable Plan Not Just An App?

- Rich Content, Online Video & Youtube: We Know We Need It - So How To Develop & Deliver A Rich Content Plan Thats Focused, Relevant & Profitable!

- Adapted, Curated, Created & User Generated Content - Risks & Opportunities?

BREAK

Step 4: How To Use To Building Relationships, Reputations & Brands ... To Extract Business Value? - 1 hour

- Expanding The Power Of LinkedIn - Crash Your Recruitment Costs, Find Top Talent, Build A Lead Generating Hub, Integrate Into Your Digital Mix, Tap Into Rich Social CRM Data - Do You Know How?

- How Useful Are LinkedIn's Latest Acquisitions Slideshare & Connected?

Connect On LinkedIn

- What Is Facebook Best For? A Hard Look At What's Really Working For Businesses There?

- How Can We Benefit From Facebook's Billion Dollar Acquisition Instagram?

BREAK

Step 5. Scaling Up Success & Driving Business Conversion? - 1 hour

- Bookmarking : Digg May Be In Long Term Decline But The Newer Kids On The Block Have Huge Staying Power - Add That To Your Posts!

- Pinterest: What's All The Fuss About? We Look At Where It's Really Driving Business?

- Pay Per Click Ads: Yes They Do Work On Social If Integrated - We Look At How?

- Email Marketing: Older Tools Need Rethinking?

BREAK

Step 6: How To Measurement, Prove ROI & Plan Resourcing? - 1 hour

- Metrics & ROI Models

- Social Media Regulation & Writing Policies

- Project Planning & Resources - How To Be Agile & Deliver?

- The Future: Key Trends - Social TV, In Car Systems, Google Glasses ... Where Will It End?

BREAK

End of Programme

Any small changes to the agenda based on attendee mix will be advised

Testimonials:

"Incredibly informative! Best learning and yet fun event ever!"

"Cut through the jargon and BS – taught me what I needed to know!"

"Immediately practical – saved me from wasting a five figure sum!"


LIMITED PLACES LEFT - REGISTER TODAY!


Refund Policy

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