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How to Know Your Customers by Amazon Senior Product Manager

Product School

Monday, May 6, 2019 from 3:00 PM to 4:00 PM (PDT)

How to Know Your Customers by Amazon Senior Product Man...

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Watch it Online
Only registered attendees will be sent access to the Livestream via email
May 6, 2019 Free  

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*** DISCLAIMER: This event is ONLINE ***

This session will cover everything you need to know about getting in touch with your customers. Learn how to work backwards from your customer's needs, hear the customer voice as you make hard product choices, quantify customer anecdotes with data and to use that knowledge to build the product your customers really want.

Key takeaways:
- How to find out who your customers really are and learn more about them
- The art of customer feedback: how to get customers talking about your product, listening to customers effectively and handling unstructured or subjective data
- Using data science and math to hear your customers’ voices
- Avoiding pitfalls many Product Managers make when assuming the voice of their customers
- How to find out if what you think customers want is what they’ll actually use or buy

Meet the Speaker: Will Najar

Will Najar is a Senior Product Manager on the Customer Reviews team at Amazon. Will's main focus is building systems that promote the trust in Amazon's social ecosystem. In prior roles, Will has worked on a variety of topics ranging from augmented reality to gaming hardware to genetics research

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Have questions about How to Know Your Customers by Amazon Senior Product Manager? Contact Product School

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Product School

Founded in 2014, Product School is the world’s first technology business school.

We provide certified courses in Product Management, Data Analytics, Coding, Digital Marketing and Blockchain to professionals across 15 campuses worldwide. In addition to on-site campuses, we also offer the same courses, live online. Both on-site and online courses are taught by real-world product managers who work at top technology companies such as Google, Facebook, PayPal, Airbnb, LinkedIn and Netflix.

Unlike traditional MBA programs designed for students seeking roles within the finance and consulting fields, Product School’s curriculum is highly relevant for the next generation of technology leaders, with classes offered at a fraction of the cost. The curriculum is designed to fit into work schedules with small classes held in the evenings or on weekends to ensure that both instructors and students can maintain their full-time jobs.

Expect a healthy mix of hands-on projects, group exercises, case studies, panel discussions and a variety of other forums to teach you how to lead cross-functional teams and build digital products from end to end. We also prepare students for product management interviews and enable them to expand their professional network through access to a private community of thousands of people; including alumni, mentors and hiring managers from top technology companies.

Product School also offers custom corporate training programs for Fortune 500 companies seeking to advance the product management skill sets of their existing teams or onboard new talent.

Committed to building the largest product management community, Product School has published the Amazon’s best-selling book The Product Book, runs The Product Awards ceremony and ProductCon, a multi-city product management conference.

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