$2,395 – $2,495

How to Create Products Customers Love - Online Workshop - US

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Online Event

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Refund Policy

Refunds up to 7 days before event

Event description
An interactive course to teach you what you need to be a confident and competent product manager for products that make a difference.

About this Event

How To Create Tech Products Customers Love


This workshop is designed for Product Managers/Product Owners, Product Leaders (GPM/Director/VP Product), and Startup Co-Founders from Technology-Powered Product Companies that want to dive very deep into the product roles and learn the leading edge practices from the world's best technology product teams. We discuss techniques from Product Discovery, Lean Startups, Design Thinking, Agile, and Customer Development.


We will discuss the modern product manager and product leader roles in-depth, along with the dynamics of a strong product team. We'll discuss how we come up with a powerful and compelling vision and product strategy, and we'll discuss how empowered product teams determine what they need to build in order to deliver business results. We'll discuss in-depth the techniques that product teams use to discover and deliver disruptive products, including how we tackle the major risks of value, usability, feasibility, and viability, and how we use both qualitative and quantitative methods to address those risks.


The workshop will be delivered by Chris Jones, Product Partner of the Silicon Valley Product Group.

Chris has spent over 25 years building and leading product teams that defined new product categories at startups to F500 software companies including Lookout, Symantec, and Vontu. A holder of multiple patents, he has discovered and developed new products in consumer and enterprise mobile, web, data, and platform services.

Since joining SVPG, Chris has worked directly with over 100 companies ranging from startups to very large enterprises across a wide variety of technologies, business models, and industries. Chris has worked directly with leadership and operational teams at these companies to better align their organization, process, tools, and culture with modern product best practices.


The session will be conducted via Zoom from 9:30 am until 1:00 pm PDT (12:30 pm until 4:00 pm EST), for four consecutive days, Monday, April 26 through Thursday, April 29.

The instructor will be conducting virtual office hours at the end of each session to address any additional questions from the day's content.

NOTE: Please be warned that this is an intense 4 days. It is designed for technology product people that are serious about becoming exceptional at their job. We will use every minute of the sessions, and your head will be spinning. Our intention is to provide the single best learning opportunity in the world for aspiring product managers and leaders. These sessions have always sold out with a long waiting list, so please don't sign up to take a spot unless you are serious about your career in product and willing to work hard to improve your skills. If you're not sure it's for you, talk to someone that has attended a session.


You can cancel with a full refund for any reason up to 7 days prior to the event.


The best companies go about building great products differently. Silicon Valley Product Group (SVPG) was created to share lessons learned and best practices about how to build innovative products customers love. We are industry veterans who have each held executive-level positions at major Silicon Valley firms where we have been instrumental in the development of leading products. We know how great products are built. And we can help you build them, too.

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