San Francisco, California
London, United Kingdom
YouTube, Vine, Instagram and Snapchat. Platforms that millennials are flocking towards in droves, leaving brands puzzled on how to make the most of these social networks without breaking the bank. Embracing social influencer marketing is one of ways brands can stand out of the pack without having to resort to paid media to have their message seen and heard. We’ll discuss how to find social influencers within your industry, the best use cases to effectively tell your story in a meaningful way, and how to measure success of a social influencer program.
How to create a plan for identifying and engaging with social influencers to help reach the right audience and tell your story.
- How to grow and maintain strong relationships with influencers in order to build long term brand advocates within their community.
James Andrews, Founder at True Story Labs
Nicola Smith, VP Marketing, Big Nerd Ranch
Lynzee Jablonka, Digital Account Manager, Everywhere Agency
Seth Kean, CEO of ROI Influencer Media
11:30 - 12:00 PM Breakfast & Networking
12:00 - 1:00 PM Panel Discussion
1:00 - 1:30 PM Optional Discussion and Networking
This event would not be possible without our sponsors:
Cancellation Policy: Due to pre-registration costs and guarantees, refunds or credits are not extended for this event. However, registrations are transferable. On the day of the event, the substitute attendee must present a copy of the registration receipt or e-mail verification to be admitted to the event.
When & Where
Atlanta Interactive Marketing Association
This event has been organized by the the Atlanta Interactive Marketing Association (AIMA). For more information about membership, sponsorship or events, please visit http://www.atlantaima.org.