$134.43 – $167.77

How to build a brand your customers will love

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Inspiring Rare Birds HQ

Level 8

82 Elizabeth Street

Sydney, NSW 2000

Australia

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Do you want to strengthen your brand?

How do you make your product or company more compelling to a wider audience?

How do you make it viable on a global scale?

"People don't buy what you do, they buy why you do it."

In this workshop you will learn:
➞ How to define and position your brand in the marketplace
➞ How to develop a strong brand identity with visual branding
➞ How to craft key messages tailored to your target customers
➞ Tips for driving client and customer engagement to ensure long-term success

You will be given an opportunity to collaborate with others and work hands-on with our expert, Phil Ore, to build your brand.

Currently business owners, leaders and decision makers focus the majority of their marketing energy on implementing tactics. However in order to build a brand that your customers will love, you need to understand your vision (the purpose and direction you want to take the business), your market position and your target customers. Once you understand all three you can then create a brand that will resonate with the right people and make them feel you are talking to them. Marketing isn't about 'Business to Business' or 'Business to Consumer' - it's about 'Human to Human'.

"Let us help you find your unique offering and learn how to share it passionately with those who will value who you are and what you can do. Create authentic connections with your customers and master your marketing strategy to help grow your business."

Join this roundtable discussion with industry expert Phil Ore, who will share his own experiences with his company Marketing Entourage.


What will those who attend leave knowing?

A greater understanding of what you need to do to create a brand your customers will love. You will understand what you need to consider for your own vision, market position and target customer. We want the event to have people attending from different industries to allow people to talk openly about the challenges within their industry. We make the sessions interactive, we aren't going to just talk to you - we will get your brains working so that you can go away and build on this with your own teams.


Meet the Expert

Phil Ore, Co-Founder of Marketing Entourage

“I am truly honoured to be a Rare Birds Ambassador. Since our initial conversation I have always been inspired by Jo’s passion and drive to make a difference to the next generation of entrepreneurs. I want all children, including my own, to understand how entrepreneurship is an option in their lives. Supporting the Rare Birds movement is essential to making female entrepreneurship 'business as usual' globally for our next generation.

Phil Ore is the co-founder of Marketing Entourage, co-founder of Entrepreneurs&Co and global ambassador for Inspiring Rare Birds. He has dedicated his professional career to helping people and businesses succeed through human centred strategic design, idea generation and brand expertise to improve the customers experience.

During his global career, Phil has been fortunate to have had a wide range of roles working for, and alongside, some of the worlds largest corporations and brands. Phil is passionate about the Australian startup ecosystem and is a mentor, advisor, MC, and panelist for various social impact, NFP, entrepreneurship and technology based businesses and events.

Marketing Entourage is the one stop shop for marketing, design and innovation for purpose driven businesses. We partner with our clients to create amazing customer experiences through the affordability of a subscription.

About Our Rountable Events

These two-hour-long roundtable events will be for a maximum of 15 attendees during which you can workshop your own challenge or business problem related to the specific topic, and brainstorm solutions with the expert and group in a confidential environment.

This is a space for you to openly discuss your unique business requirements with a group of like-minded entrepreneurs and learn from their experiences. There will be some pre-work prior to the roundtable so the expert can ensure your specific needs are met.


This is a great opportunity to grow your connections and network with people outside your industry. #inspiringsydney

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Date and Time

Location

Inspiring Rare Birds HQ

Level 8

82 Elizabeth Street

Sydney, NSW 2000

Australia

View Map

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