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Holy Sh*t….Why Didn’t I Know That!? A Musician’s Guide to the Music Busines...

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2112

4245 North Knox Avenue

Chicago, IL 60641

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“Holy Sh*t….Why Didn’t I Know That!? A Musician’s Guide to the Music Business”


Moderated by Jeffrey Becker – Chair of Swanson, Martin & Bell, LLP’s Entertainment & Media Law Practice Group

Panelists:
Andrew Barber – Owner of Fake Shore Drive
Melissa Chapman – Owner of Groove Garden
Robbie Mueller, Co-Founder of Fraktal Artist Management
Dana Meyerson, Biz3

Musicians typically start off their career with one thing in mind—making great music. This panel does not take issue with such an approach, since killer music is an essential ingredient for any long and successful career in the music business. However, the “music business” is just that—the business of music. Thus, beyond great music, artists must be aware of the fundamental steps that they must take early in their career to make sure that the foundation of their business is strong. Our panel of music industry veterans will provide you with their top ten tips (and maybe a few more if time allows) for how to make the most out of your music. We will help you understand how to monetize your music in the rapidly evolving digital streaming world. We will explain what it means to register your music with companies like BMI and SoundExchange as compared to the Copyright Office. We will discuss the world of music publicity, including the usefulness of blogs, streaming playlists and social media in building your platform. We will dissect the world of music licensing and chat about what music supervisors (those who help get your music on TV and in commercials) are actually looking for. And we will discuss a whole lot more. Consider this your music business boot camp.

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2112

4245 North Knox Avenue

Chicago, IL 60641

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