Hi Tech. Human Touch. Future-Proof your Channel Marketing (UK)

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Location

The Runnymede on Thames Hotel and Spa (Events Building)

Windsor Road

Egham

TW20 0AG

United Kingdom

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Join us for this free day of channel marketing best practice and insight where we will discuss how emerging technologies like AI, machine-learning, and 5G mobility are set to change how we identify, reward, and engage with our partners.

For most of us, these technologies are still the stuff of Sci-Fi movies, but what can we do in the short term to be prepared? How can we view technology as a facilitator rather than a replacement for the soft skills needed to build successful partner programs? We will explore what small steps can we take now with personalisation, segmentation, and program-based campaigns to inject a bit of magic and future-proof our channel marketing.

Mark Paine from Gartner will be presenting the latest research and his thoughts on the future of channel with the full agenda TBC. We will have a mixed format including an expert panel and table discussions on the following channel challenges within the context of emerging tech:

  • GTM strategy

  • On-boarding partners

  • Partner Communications

  • Digital and Concierge Marketing

  • Rewards and Incentives

  • MDF

  • Data

Date and Time

Location

The Runnymede on Thames Hotel and Spa (Events Building)

Windsor Road

Egham

TW20 0AG

United Kingdom

View Map

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