Hatched - MFA Design: The Designer as Author + Entrepreneur Thesis Forum
Tuesday, April 16, 2013 from 12:30 PM to 8:00 PM (EDT)
The MFA Design Thesis Forum is a showcase for the 2013 Masters students to present their entrepreneurial products to peers and public.
The MFA Design: The Designer as Author + Entrepreneur opens the SVA Theatre to members of the design community and press, as well as potential clients, partners, and investors to hear and see the unique proposals for commercial and social products and campaigns. Each student will present on the main stage to introduce their market-ready ventures.
The mission of the School of Visual Arts MFA Design is to enable designers to develop their talents in a viable entrepreneurial way, through conception, design, and production of cultural, social and commercial products. During their two years of study, students are encouraged to redefine the traditional role of designer and develop content, identify audiences and produce wares of value.
Join the faculty and students of MFA Design for this very special day.
PROGRAM - SCHEDULE - TUESDAY, APRIL 16, 2013
|1:00||Welcome Lita Talarico and Steve Heller|
|Co-chairs SVA MFA Design: The Designer as Author+Entreprenuer|
|1:10||Martin Kace Tribute - Kimiyo Nakatsui, Senior Designer, Carbone Smolan Agency|
|1:15||Keynote: Josh Hester - Design Technologist, Control Group|
|1:50||Yeon Soo Kim|
|3:20||Keynote: Jennifer Kinon - Founding Partner, OCD|
|3:55||Jung Min Kim|
|4:25||Jin Sook Bae|
|5:25||Keynote: Bobby Martin - Founding Partner, OCD|
|7:15||End note: Scott Stowell - Proprietor of Open|
|7:30||Farewell - Lita Talarico and Steven Heller|
|Champagne toast in lobby|
The School of Visual Arts MFA Design: The Designer as Author + Entrepreneur program, launched in 1998 as an ambitious alternative to traditional design masters programs, emphasizes conceiving and developing creatively sustainable entrepreneurial design-driven ventures. These are not only adventurous undertakings but highly conceived, well reasoned, intensely vetted and tested commercial and not-for-profit ideas and products that are destined for a marketplace. The goal of MFAD is to create an energized environment where design entrepreneurship is second nature, which means understanding all aspects of production, distribution and marketing. It is not the usual job description for designers yet designers are engaging in increasingly more opportunities as content makers and product developers.
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