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Growth & Retention strategies for Startups & Enterprise by Nearsoft / SaleS...

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OneCoWork

Moll de la Barceloneta, 1

08003 Barcelona

Spain

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We are really excited to be heading to Barcelona. During the last day of Mobile World Congress we will be hosting an event in collaboration with SoftwareDevTools and SaleSide to talk about an important aspect for many organizations - Growth and Retention.

The event is brought to you by SaleSide who has coordinated this event with out them it would have not been possible.

Thanks to OneCoWork who will be hosting us for this meetup, where we will discuss use cases around growth strategies and retention. A lot has been said and done, but every industry has seen how customers and users beahve differently with all the different channels that a company has contact with them.

Agenda:

  • 7:00pm to 7:15pm - Reception of guests.
  • 7:20pm to 7:25pm - Speaker presentation.
  • 7:30pm to 8:15pm - Talks
  • 8:15pm to 9:00pm - Networking and drinks.

The format is simple, 10-15 minutes for the speaker to set the agenda for the audience to get a feel of their level of expertise and then Q&A so they can share their questions with the speakers and the whole audience. We want to spark discussions so ateendees can interact with one another.

We will have drinks and snaks on hand before and after the talks, so make sure you arrive on time to get to know the speakers and attendees.

Theme - Growth & Retention strategies for Startups and the Enterprise.

Insights into the topic of growth analytics, understand the growth framework and why analysing the customer lifecycle as a whole is so important for a startup. We will define how to measure product-market-fit. Additionally we will dive into the different key stages of success (Acquisition, Activation, Revenue, Referral and Retention) and work out how to measure success and what good vs. bad metrics are within the context of your company.

We will explore growth and retention best practices, so attendees can hear use cases were organizations and companies have leveraged them to increase their customer base.

Our guest speakers are:

Juliana Mendez - CEO SaleSide.

Juliana Mendez is the Owner of SaleSide and a Sales and Growth Consultant with a strong user/web research and lean data analytics-driven methodology. She has developed Growth, Sales and Marketing Strategies for European, Asian and LatAm businesses. Juliana has extensive experience with Startups and SME's around the globe and has been working with some of the world's largest multinationals like Robert Bosch, Bayer, L'Oreal and Rhevo Ventures.

Cristina Campillà - Product Owner at Infojobs & Co-founder Women in Mobile.

Cristina Campillà is Product Owner at InfoJobs, leading Job Board in Spain that helps people to find the best jobs and help companies find the best talent. Today 7 out of 10 online job opportunities can be found on InfoJobs. She is also Co-founder of Women in Mobile, an initiative with the goal to create a networking space where the best and brightest international Women in Mobile can meet and exchange on how to shape the future of mobile apps.

Claudio Cossio - Head of R&D at Nearsoft LABS.

Claudio Cossio works at the R&D Lab in Nearsoft a software development firm in Mexico. Launched SoftwareDevTools (Nearsoft spin-off) with customers in 20+ countries. Helped with User Growth in LatAm for Mapillary.com a human-powered photo mapsourcing platform - growing from 1 million to 241 million photos in 3 years. Has been building marketing campaigns and world wide developer relationship programs for technology companies. He is also part of the mentor network at Seedcamp, one of ​​Europe’s top seed investment firm. Investor in Hackers & Founders CO-OP. He loves to work on scaling products and building powerful user communities. In 2011 wrote the book Guia Startup which has been downloaded by more than 2 million people online. He is also a frequent mentor and judge for StartupWeekend events all over the globe.

During Mobile World Congress - booking a tour of the coworking space OneCoWork.

If you are arriving early in the week, you can book a tour of the coworking space by calling Call +34 930 09 84 90 or sending an email to info@onecowork.com.

Healthy snacks provided by The Healthiest Choice.

Snacks will be provided by the fine folks from The Healthiest Choice, if you are interested in reaching out to them you can email them at thehealthiestchoicebcn@gmail.com.


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OneCoWork

Moll de la Barceloneta, 1

08003 Barcelona

Spain

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