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Growth-Marketing/Fit: A Digital Marketing Framework to Help Startups Scale

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Le Wagon Gaudelet

16 villa gaudelet

75011 Paris

France

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Join us to learn about the Digital Marketing Framework Silicon Valley startups are using to scale.

About this Event

Join us on Nov, 14th to learn about the Digital Marketing Framework Silicon Valley startups are using to scale.

This workshop will be given by Guillaume Dumortier, founder of The Growth Concierge.

⁍ 3-Steps to design and deploy a ROI-driven marketing sprint (tools and screen sharing) — 60'

  • Audience-Message Fit
  • Content-Intent Fit
  • Channel-Conversion Fit

⁍ How to find first 100 customers / app users (slides and screensharing) — 30'

  • Case Study #1 ELS —> 1M
  • Case Study #2 FSC —> Chatbot
  • Case Study #3 FBE —> Chatbot
  • Q/As — 30'

Bio:

Guillaume is a marketing executive and entrepreneur with 15 years experience in the Tech, Telco, Retail, and CPG industries. He has worked and consulted for high-profile companies (L’Oréal, Bouygues Telecom, Red Bull, Danone, Chanel, Kering, BNP Paribas CARDIF) as well as thriving venture-backed startups (Algolia, Phantombuster, Lunii, Cinemood, SmartGurlz, Les Bons Profs) and agencies (Fabernovel, Atelier BNP Paribas, Rebellion Lab, Silicon-Valley.FR).

Guillaume has now spent 12 years in Silicon Valley where he was first responsible for scouting new innovations and developing new business opportunities in mobile, media, and tech for Bouygues Telecom and TF1 — part of the Bouygues Group ($40B revenue in 2018).

He is speaking extensively on the topic of Growth Marketing Fit around San Francisco and Paris as a mentor for high-profile startup accelerators and training programs: General Assembly, GrowthX, HAX/SOSV, The Refiners, Startup Leadership Program, SenseCube (FR), Hacker Exchange (AUS).

He founded The Growth Concierge in 2016, a growth marketing boutique that helps startups get early traction, find product/market fit, refine and map their ideal user profiles, and activate their acquisition channels.

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Le Wagon Gaudelet

16 villa gaudelet

75011 Paris

France

View Map

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