$1,185 – $1,485

Great Demo! Skills Workshop - San Francisco Bay Area

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Location

San Francisco Bay Area

eightfold.ai

480 Ellis Street

Mountain View, CA 94043

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Refund Policy

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Eventbrite's fee is nonrefundable.

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GREAT DEMO! DEMONSTRATION EFFECTIVENESS

1.75-DAY WORKSHOP

Create and Deliver Surprisingly Compelling Software Demonstrations
Do The Last Thing First” — the recipe for a Great Demo!

This is an interactive workshop with Julie Hansen geared especially for you who demonstrate B2B software to your customer and channels. Bring a copy of your demo and be prepared to present it — we’ll help you turn it into a surprisingly compelling demo that Wow’s your audience in the first six minutes!

"Peter Cohan's Great Demo method really works. It helped us win DEMOgod, and it has allowed us to explain our offering much more clearly to prospects." Chaim Indig, CEO, Phreesia

OVERALL OBJECTIVES

Establish a framework, including skills and processes, to create and deliver improved software demonstrations to increase success in the sales and deployment of your organization’s offerings.

Sub-objectives:

  • Improve demonstration quality and effectiveness, by implementing a standard process and tools for demonstrations.
  • Establish and communicate clear objectives for each demo.
  • Increase probability of success for demo outcomes for real-life situations.
  • Improve communication, preparation and follow-up between sales and presales.
  • Reduce the cost of sales by using demos more judiciously.
  • Increase the average deal size and/or sell additional products and services.
  • Increase existing subscription expansion and renewals.

WORKSHOP DELIVERABLES

Participants will learn how to:

  1. Determine the right content for a demonstration, based on the customer’s business needs and objectives.
  2. Organize the content in a novel, logical progression that maps to audience needs and depth of interest – and engage and prove your capabilities within the first six minutes of the demonstration.
  3. Prepare demonstrations using the new method.
  4. Present demonstrations with the highest probability of success in achieving the desired objectives.
  5. Manage a range of real-life situations and scenarios.

Participants complete the Workshop equipped with:

  1. A newly constructed, highly compelling demonstration of your software, targeted specifically for a typical key scenario.
  2. The ability to apply the method to develop equally targeted and compelling demonstrations for other scenarios, products, and situations.

The Great Demo! methodology delivers targeted "what's in it for me?" benefits right up front, followed by rapid, targeted proof, and then further, more detailed exploration in accord with the audience's level and depth of interest. This proven, highly successful method maps extremely well to the specific needs and constraints of audiences that can include senior management, middle management, end users, and IT staff.

Bring your laptop and access to your software. Workshop will start promptly at 8:30am. Coffee, tea, and lunch are provided both days.

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Date and Time

Location

San Francisco Bay Area

eightfold.ai

480 Ellis Street

Mountain View, CA 94043

View Map

Refund Policy

Contact the organizer to request a refund.

Eventbrite's fee is nonrefundable.

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