Become an AdWords pro! Google AdWords will cover everything from proper account setup to re-marketing and current online advertising best practices. You'll also learn what's NEW in AdWords and how to create awesome new highly targeted campaigns including Dynamic Display Remarketing and Google Shopping Campaigns (formerly PLAs).
In this highly informative series Google AdWords teaches you the correct way to create and manage high-performing online advertising campaigns for practically any product or service. Whether you are new to Google AdWords or managing multiple accounts, this series will help you determine your priorities, cut waste and improve the overall health of your online advertising campaigns.
Google AdWords Series covers the fundamentals and more:
- Learn the essential details for properly setting up & managing your AdWords account
- Learn how to create a targeted campaign that will save you money and improve your ROI
- Learn how to control your monthly ad spend
- Track conversions & improve your ROI (return on investment)
- Learn strategies and best practices for new features and overall campaign success including:
- How to set up Google's version of Remarketing for Search
- PLAs (Product Listing Ads) are now Google Shopping Campaigns with an entirely new format and new strategies for success
- Setting up Dynamic Display Remarketing
- Google's new strategies for Mobile
- Measuring Cross Platform Conversion
- Prepare for the Google AdWords Certification Test
Save $50 when you sign up for the Complete Google AdWords Certification Series and $200 when you register for both AdWords and Analytics. To learn more about our Google Analytics Series please click here: Google Analytics
Beginning Google AdWords - Wednesday, May 3, from 1 - 5 pm
Intermediate Google AdWords -Thursday, May 4, from 1 - 5 pm
Advanced Google AdWords - Wednesday, May 10, from 1 - 5 pm
Google AdWords Strategy - Thursday, May 11, from 1 - 5 pm
Google AdWords Test Prep - Friday, May 12, from 1 - 4 pm
DemandQuest reserves the right to change instructors, class dates/times and fees at any time.
About your Social Media Advertising Seminar Leader:
Ted Kozlowski: Silicon Valley veteran and current President of DemandQuest, Ted Kozlowski is a seasoned technology sales and marketing executive. He’s been a featured speaker and teacher across the US representing companies such as Network Solutions, The Institute for Entrepreneurship at the University of North Carolina, Homestore.com, Computer Associates and many more. He has shared his expertise on social media strategy, Google AdWords Advertising, Google Analytics and InBound Marketing with local chambers and at national conferences. He is also the current Mayor of Stillwater, MN.
DemandQuest: the Twin Cities' only Google Certified Partner offering complete online marketing training.
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DemandQuest Marketing Institute
About the Demand Quest Marketing Institute: Through educational seminars and hands-on training, DemandQuest provides business owners and marketing executives with the tools, education, and understanding necessary to create and manage effective marketing programs that will drive new revenue. We offer comprehensive seminars as well as customized training. We specialize in all things Digital Marketing: Google AdWords, Google Analytics & Google Tag Manager, Facebook Advertising, LinkedIn Advertising, & Yahoo!/Bing Advertising, Email & Inbound Marketing, Search Engine Optimization (SEO) and all things SEM (search engine marketing). Our mission is to provide valuable seminars & training that will give you the skills and direction needed to navigate the complexities in today’s digital marketing & advertising landscape.