Google Ads Workshop

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1951 NW 7th Ave

1951 Northwest 7th Avenue

Miami, FL 33136

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Event description
Learn the basics of Google AdWords, including designing effective ad copy, keyword audience targeting, and estimating your ad’s success.

About this Event

This is a FREE class, but space is limited. Please follow the link below to reserve your seat: https://generalassemb.ly/education/intro-to-google-ads/miami/91271

*About This Class*

Google AdWords is designed to help you reach potential customers at the exact right moment. This workshop will walk you through what you need to know to get started with this highly powerful, highly technical, advertising platform. Students will learn keyword audience targeting, how to design effective ad copy, and how to estimate you ad’s success.

*Takeaways*

- Define key advantages to creating a Google ad campaign.

- Explain the difference in volume between low and high intent search campaigns.

- Understand how Google ranks ads based on how much you bid and the quality of your campaign.

- Use tools to analyze how effective keywords are at generating clicks and leads.

- Describe the impact that ad relevance has on converting prospects to users and customers.

- Learn strategic methods to create effective ad copy.

*Preparation*

Please bring a laptop, pencil, and paper.

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Date and Time

Location

1951 NW 7th Ave

1951 Northwest 7th Avenue

Miami, FL 33136

View Map

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