$213.80 – $266.85

Google Ads Mastery - From Beginner to Pro! (Weekends)

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Teachhub.us

Bern

Switzerland

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Google Ads Mastery Training course is scheduled from June 5, 2021,- June 20, 2021, US PST - Saturday & Sunday (8:30 AM - 10:30 AM )

About this Event

Google Ads Mastery Course for Beginners / Marketing Professionals / Startups / Working Employees/ Employers.

Google Ads Mastery Course is for all the Marketing Professionals, Startups / Working Employees / Employers, Students, Business Owners. This Google Ads Mastery Course will help you advertise on a search engine and display network (websites in Google network). You will learn how to analyze business goals, how to structure the Account, Campaign, Ad group, Creating Ads, target search engines, and display network, keyword research, and bidding optimizing the campaign for maximum ROI, tracking the conversions and reporting..

The Schedule of Google Ads Mastery Training On Weekends

  • June 5, 2021 - June 20, 2021( Saturday and Sunday) US Pacific Time
  • 8:30 AM - 10:30 AM US Pacific Time ( 2 Hours on Saturday and 2 Hours on Sunday)
  • 12 Hours Live Theory and Practical Training during 6 Sessions.
  • Check your Local Date and Time.
  • Google Ads Mastery Course Curriculum:

    Lesson 1 – Introduction to Search Engine Marketing and PPC

    • Introduction to Paid Advertising
    • What is Paid advertising
    • Benefits of Paid advertising
    • Business objectives in paid ads
    • Branding Campaign
    • Direct marketing campaign
    • Paid advertising channels
    • Paid Bidding Strategies

    Lesson 2 – Introduction to Google Ads

    • Overview of Google Ads
    • Account Setup
    • Billing Methods
    • Google Ads Interface Tour
    • Basic Google ads Terminology
    • Recent updates in Google Ads
    • Account structure in Google Ads
    • Account Limits

    Lesson 3 – Ad Group and Keyword Research

    • What is Ad Group?
    • How to set up Ad Groups
    • Keyword Research
    • Keyword Match Types
    • Broad Match
    • Broad Match Modifier
    • Phrase Match
    • Exact Match
    • Negative Match
    • Keyword Planner Tool
    • Creating a Plan with Estimations
    • Adding Keywords to Ad Groups

    Lesson 5 – Campaigns & Creating Your First Campaign

    Lesson 6 – Landing Pages and Conversion Tracking

    Lesson 7 – Location Targeting, Scheduling and Devices

    Lesson 8 – Ad Extensions

    • Sitelinks Extension
    • Callout Extension
    • Structured Snippet
    • Call Extension
    • Message Extension
    • Location Extension
    • Affiliate Location Extension
    • Price & Promotion Extension
    • App Extension
    • Automated Extensions

    Lesson 9 – Bing Ads

    • What is Bing Ads
    • Benefits of Bing Ads
    • Creating a Bing Ads Account
    • Types of Campaigns
    • Creating a Campaign
    • Bidding and Budget Settings
    • Location Targeting Options
    • Types of Ads & Extension
    • Conversion Tracking
    • Importing Google Ads Campaign
    • Reporting and Analysis
    • Bing Ads Certification Guidelines

    Lesson 10 – Conclusion

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    Date and Time

    Location

    Teachhub.us

    Bern

    Switzerland

    View Map

    Refund Policy

    Contact the organizer to request a refund.

    Eventbrite's fee is nonrefundable.

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