[If you have any questions, feel free to email email@example.com]
Media Contact: The Garner Circle PR / firstname.lastname@example.org / 888.560.6660
Goodie Hack focuses on assisting purpose-driven organizations (non-profit, civic, and for-profit with a social cause) overcome challenges to their mission of helping under-served communities through innovative technology ideas. It provides talented people from the tech and non-tech worlds the opportunity to collaborate on a project of choice that will benefit the community.
#AccelerateWithGoogle #BeTheMatch #LifeSaver
+ Produced by sf35
+ Sponsored by Google x Be The Match x Opportunity Hub x MillerCoors
+ We're friends with Inflex Digital, Nuracode, Black Founders, covello, Red Bull, TheFIIIX.com, Tsays.com, The Awesome Foundation, General Assembly, OMGBooth.com, Under30 Mag, Charitable.org, and Social Media Day Atlanta 2014 #SMDayATL14
+ Pitch Competition Judges: Jacqui Chew, Dionne Mahaffey (The Awesome Foundation, Atlanta Chapter), Marcellus Haynes (Founder, Technologists of Color), Luigi Montanez (Code For Atlanta), Jasmine Crowe (BlackCelebrityGiving.com), Adrienne White (Coca-Cola), and Orie Ward (Philogic).
+ Mentors: Engineers from Google, Laura Ciocia (WCG), Vince Baskerville (Pardot), Jewel Anderson (Under30FTV Magazine), Maria Joyner (Synapp.io), Jarret Coger (Pavo), and Duane Osborn
[Featured Non-Profit: Be The Match]
For the thousands of people diagnosed every year with life-threatening blood cancers like leukemia and lymphoma, a cure exists. Over the past 25 years Be The Match®, operated by the National Marrow Donor Program® (NMDP), has managed the largest and most diverse marrow registry in the world. We work every day to save lives through transplant. Learn more at www.bethematch.org
[Presenting Mission-Driven Organizations]
If you'd like to use your powers for the greater good, then here’s how you can affect positive change in Atlanta's under-served communities. Register now to hack your way to a better community for us all!
Ten (10) awesome purpose-driven organizations will present their mission along with the hiccups associated with achieving it. Seventy (70) developers, designers, business execs, teachers, community leaders, creatives, professionals, and everyday people will then split into teams and spend 5 hours brainstorming and developing ideas for web or Android apps to help solve their organization's challenge(s). At the end of the five hours, each team will have 5 minutes to present and demo their app to a panel of rockstar judges from the tech, social good, business, and entertainment industries.
> 9am - 9:30am: Check-in + Breakfast
> 9:30am - 10am: Opening Remarks, Host: M. Cole Jones (covello)
> 10am - 10:15am: Intellectual Property Session, Nnena Ukuku + Laura Slezinger (Venture Gained Legal) via Google Hangout
> 10:15am - 10:30am: Be The Match Presentation
> 10:30am - 10:45am: Generating An App Session
> 10:45 - 11am: How To Integrate Google's Products/Services
> 11am - 12pm: Purpose-Driven Organization Challenge Presentations
> 12pm: Lunch
> 12pm - 5pm: Team Selections & Breakout Sessions
> 3pm: Rev Up The Energy Break
> 5pm - 6pm: Pitch Competition
> 6pm - 6:15pm: Judging + Closing Remarks
> 6:15pm: Pitch Competition Winner Announced
> 6:15pm - Until: Drinks from MillerCoors + Food + Music!
+ Complimentary breakfast, lunch, fruit, snacks, and passed hors d'oeuvre is provided
+ Complimetnary Red Bull, bottled water, coffee, and green tea
+ One (1) drink ticket for complimentary MillerCoors beer/wine during the Post-Pitch Competition mixer
Parking: There is a parking deck connected to 200 Peachtree for just $6.
Check-in is at 9am (please leave time for parking), and it is UBER important that you're on time.
Dress Code: Our focus is impact...not impressing people. Dress comfortably.
Each team will have 5 minutes to pitch and demo (if applicable) their app idea. The pitches will be judged on originality, Google product/service integration, creativity, how much of the challenge(s) it solves, Be The Match integration, and how much of the projected impact it covers. Bonus points are given for user feedback and getting a prototype developed. Developers can use any publicly available APIs in their apps, and encouraged to use open data from the City of Atlanta. Prizes will be given to the team with the best idea.
Click here for the tools you need during Goodie Hack
> Who owns intellectual property rights of the apps?
The individuals on the idea teams own the IP, and will license it to their assigned purpose-driven organization at no cost.
> How are teams selected?
Each idea team will consist of seven (7) people, and are led by one (1) developer and one (1) entrepreneur pre-assigned co-captains. That leaves room for five (5) people to join a team. After the organization presentations, participants have the opportunity to write their names on the team board. Once all seven slots are filled, then you have to try to join another team. First come, first serve.
sf35 is the organization for high-performance capacity entrepreneurs from under-served communities. Our objective is, simply, to make better entrepreneurs. For more information, log onto www.sf35.org
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