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Global Hotspots: Media Use in Mali and Somalia
The Broadcasting Board of Governors (BBG) and Gallup invite you to attend a research briefing on media use in Mali and Somalia. The BBG and Gallup will discuss new findings about media consumption habits in these global hotspots. These findings will reveal two nations with remarkably vibrant media environments and diverse media consumption practices.
Individuals in both countries are avid consumers of the news. The majority of Somalis (65.6%) access news at least once per day. More than one in four Somalis (27.9%) share news daily or most days. In Mali, adults in Bamako are frequent news users as well - 92.5% say they receive news from television, radio, the Internet or newspapers at least once a week, and 78.4% report they receive news from any of these sources at least once a day.
The event will include a presentation of the key findings from the studies on media consumption habits, as well as a methodological overview and a review of historical media trends in Mali and Somalia.
Speakers will include:
- Chris Stewart, Partner, Gallup
- Bruce Sherman, Director, Office of Strategy and Development, BBG
- Rajesh Srinivasan, Ph.D., Principal, Gallup
- William Bell, Research Director, International Broadcasting Bureau
- Magali Rheault, Regional Research Director – Francophone Africa, Gallup
The Trans-Sahel region and its direct neighbors have suffered years of food insecurity, political instabilities and media repression. A central part of the BBG's statutory mandate is to support freedom and democracy in a rapidly changing international environment. The ability of the media to report freely and accurately is critical in world affairs. Additionally, it is important for leaders and policy makers to understand how different populations around the globe view the quality, honesty and accuracy of their media, as well as how free they perceive their media to be.
Gallup World Headquarters
The Gallup Building
901 F Street, NW
Washington, D.C. 20004
*Please note the entrance to The Gallup Building is on 9th Street.
Registration: This event is free, but registration is required. For more information, please call the BBG's Office of Public Affairs at (202) 203-4400 or email firstname.lastname@example.org.
This event is on the record and will be recorded for future on-demand webcasting.