Get Your Startup Story Straight

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Get Your Startup Story Straight

The Definitive Storytelling Framework for Innovators and Entrepreneurs


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About this event

Join us on October 19th for a special mentor call with David Riemer, UC Berkeley Haas School of Business Executive-in-Residence and former VP of Marketing at Yahoo!

David will share his approach for building and telling the story of your innovation. He will also answer your questions in a moderated chat. David describes the art & science behind storytelling by:

· Introducing a narrative framework expressly built for new products

· Demonstrating techniques to improve clarity and tap into emotion and

· Sharing illustrations of well-told innovation stories

David has employed this approach with thousands of innovators worldwide, including startup founders, leadership teams at emerging unicorns (e.g. Databricks, Splashtop and Upwork) and product teams at tech giants (e.g. Google, Salesforce, and Netflix).

About David Riemer:

David is the Amazon Best Selling author of Get Your Startup Story Straight: The Definitive Storytelling Framework for Innovators and Entrepreneurs. He has spent the last 15 years helping innovators use storytelling to put their products and businesses on the map. David’s on the professional faculty at Berkeley-Haas School of Business and has coached founders at numerous accelerators, including TechStars, 500 Startups and UC Berkeley’s Skydeck accelerator. You can hear David on podcasts and see his work on Earlier in his career, he was president of the ad agency J. Walter Thompson in San Francisco, held senior marketing roles at two tech startups, and was VP of Marketing at Yahoo! in its heyday. David produces theater and was recently chair of the board of the American Conservatory Theater in San Francisco. He holds a BA from Brown University and an MBA from Columbia University.