Gone are the days of sales being a numbers game: the more prospects identified, the more cold calls dialed, the more sales pitches delivered, the higher chance of making a sale. Not only do prospects dislike general sales calls, but sales people are tired of this methodology as well. Everyone is craving a system of efficiency – where the prospective client doesn’t feel “sold to” and the sales people don’t spend a great deal of time prepping for pitches that will ultimately end with a “no.” Insight selling is an approach to partnering with clients that has the potential to cut the waste out of the sales systems from the past. The prospects that are identified will truly have a need for your product or service, and you are in a position to share your solution, and partner with them to solve their problems. It allows a perfect match to be created between customer and vendor – one with a partnership potential that can last years and years into the future.
In this workshop we’ll teach participants how to gain valuable and in-depth insight into their prospects and build solutions that can uniquely solve their problem. By anticipating the needs of their customers, participants will be able to position their companies to become ongoing partners, and become embedded in the customers’ teams. This workshop will take the pain out of selling and ensure each sales situation yields much more productive results than trying to win by playing the numbers game.
Ideal Participants: Sales staff who want to increase the effectiveness of their prospecting and sales conversations