From Leaky Funnels to Steady Systems: Fix What’s Quietly Costing You Sales

Every business has a marketing system — but not every system is built to sustain growth.

In this workshop, you’ll learn how to identify and fix the hidden “leaks” that quietly drain your marketing performance. We’ll break down the five foundational areas that impact conversion — your offer ecosystem, touchpoints, messaging, conversion experience, and data — and how each one connects to the others.

This session is designed for founders and small teams who want to stop chasing tactics and start building a marketing system that actually works together.

Join this live session, hosted by Caroline Crawford of Cultiveight Communications, to help you uncover the hidden gaps in your marketing and sales—and learn how to turn inconsistent results into reliable momentum.

What You’ll Learn

Inside this 60-minute session, we’ll walk through:

1. The biggest “leaks” most businesses overlook in their marketing
2. How to identify when your offer suite is confusing — and how to fix it
3. Why your content might be visible but not converting
4. How to build stronger, clearer paths from first impression to sale
5. What to fix first to see results faster (without adding more work)

What You’ll Walk Away With

• ✅ A simple diagnostic to uncover where your marketing is losing traction
• ✅ A clear picture of how your efforts connect — and where they don’t
• ✅ Practical next steps to strengthen your marketing ecosystem