Free

Free Workshop - How to Win More Online Conversions

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The Prince's Trust

9 Eldon Street

London

EC2M 7LS

United Kingdom

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Sales Have Ended

Registrations are closed
Sorry no further tickets are available for this workshop
Event description

Description

Isn't it frustrating when people visit your website but so few of them buy your products or make an enquiry?

This free workshop for eligible PT businesses will show you how to evaluate your website for conversions and test ideas to gain more online sales or enquiries.

This will be a hands-on workshop for a maximum of 12 attendees to cover the following topics:

- Why do most websites perform so poorly?
- What are the psychological principles that make people want to buy?
- How can I find out how people feel about my website?
- How to perform a Heuristic Competitor Analysis of your website
- How to use the Limbic Map of the brain to stimulate your visitors to take action
- How to create a persona of your online visitors
- How to develop and prioritise ideas for testing on your website

By the end of the workshop you will have…

- A persona analysis of your online visitors
- A Heuristic Evaluation of your website and of your main competitor
- A list of improvements to test out on your website


To be eligible to attend this workshop your business must meet ALL of the following criteria:

- You have a website that has been live for at least 3 months with a regular flow of traffic
- You must have access to Google Analytics for your website with at least 3 months of visitor data
- You must be able to bring a working laptop (Mac or Windows) with Wi-Fi access (no tablets or mobile phones)

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Location

The Prince's Trust

9 Eldon Street

London

EC2M 7LS

United Kingdom

View Map

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