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FREE FALL CUSTOMER SERVICE TRAINING - "SURPRISE! THE SECRET TO GUEST LOYALT...

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The Mariners' Museum

100 Museum Drive

Newport News, VA 23606

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Workshop Title: Surprise! The Secret to Guest Loyalty

Workshop Description and Training Points:

Modern guests are bombarded with information from every angle. In response to this information overload, they often tune-out large portions of what is happening around them. Learn how to gain guests' full attention and find ways to surprise them during transactions.

  • How to generate low / no cost guest surprise tactics

  • How to orchestrate and deliver surprise tactics using teamwork

  • How to foster a culture in which new and creative surprise tactics are continually derived and implemented

About the Speaker

Dr. Vincent Magnini was recently ranked as one of the top 12 most prolific hospitality researchers worldwide and holds editorial board appointments on all of the top-ranked research journals in the field. Further, he is a U.S. Fulbright Scholar. He has published six books and more than 150 articles and reports. Dr. Magnini has also been featured on National Public Radio’s (NPR) All Things Considered, With Good Reason, Pulse on the Planet and cited in the New York Times and Washington Post.


Dr. Magnini’s consulting activities often include strategic marketing plans, feasibility studies, economic impact analyses, and executive education seminars.

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Date and Time

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The Mariners' Museum

100 Museum Drive

Newport News, VA 23606

View Map

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