Framing the Right Problem!! (Choosing the right Design Sprint Challenge!)

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Porsche Digital Lab

Stralauer Allee 12

10245 Berlin

Germany

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"A Design Sprint de-risks the project, and Problem Framing de-risks the Design Sprint." John Vetan, founder of Design Sprint Academy.

About this Event

This year, Design Sprint Academy opened the SPRINT conference at Google in Colorado, with a deep dive session on Problem Framing. Now, as the Official Google Sprint Chapter in Berlin, we're bringing this workshop to you.

Limited seats are available. Reserve your place now!

Why Problem Framing?

After running dozens of sprints, we realised that identifying the right problem up-front is crucial for any Design Sprint. We saw many ambitious Design Sprints fail when the stage is not set correctly, or there is no common understanding of the actual problem if one at all.

What is Problem Framing?

A Problem Framing process identifies and captures stakeholders perspectives and expectations, makes sense of the customer needs and uncovers the most promising opportunities within the organisation. Problem Framing is essentially the bridge between creative, innovative problem-solving processes like Design Sprints and the overall business strategy and objectives.

Why join?

In this Deep Dive, you will learn how it works, and implement in your workflow to make sure you get the most out of every Design Sprint you will run.

For more great Design Sprint Meetups please join:

The Design Sprints Berlin Meetup Group

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Date and Time

Location

Porsche Digital Lab

Stralauer Allee 12

10245 Berlin

Germany

View Map

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