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Four Design Research Strategies for Your Next Project (Online Class)

Keith Cutler- 17522

Friday, October 18, 2013 from 6:00 PM to 7:00 PM (EDT)

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Live stream ticket Ended $25.00 $2.24

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Four Design Research Strategies for Your Next Project (Online Class)

Friday, October 18th from 6:00 - 7:00 pm EST

Sajid Reshamwala, Design Researcher, Yahoo!

Design Research is the process of figuring out what to make and do. The strategies that researchers use take business strategy, user experience, visual design, and many other cross-disciplinary considerations into account. In this class, Sajid will break down four basic strategies and and dissect case studies from the field. This class is designed to help you turn something from an abstract idea into a product that people love.


  • Learn a few popular design research models

  • Identify core questions you should ask before you build something

  • Create a generic value proposition

  • Prototype and evaluate ideas with users

Sajid Reshamwala loves to take complex problems, break them down, and make them easy to work with. When he’s not playing horrific renditions of hip hop covers on his keyboard, he’s building rigorous and repeatable design research processes, facilitating workshops, and uncovering user insights.

TO VIEW THIS LIVESTREAM: You’ll receive a link a 30 minutes prior to the start time at the email address you used to purchase your ticket. Be sure to check your inbox (and your spam folder).



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Our Refund Policy: Plans change? We get it. But if you can't make it to a class/workshop, please email us at classes@generalassemb.lyat least 5 days before the scheduled event date. No refunds or credits will be given after this timeframe.


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Have questions about Four Design Research Strategies for Your Next Project (Online Class)? Contact Keith Cutler- 17522



Keith Cutler- 17522

General Assembly is a campus for technology, design, and entrepreneurship. We provide educational programming, space, and support to facilitate collaborative practices and learning opportunities across a community inspired by the entrepreneurial experience.

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