Scott Flanders is the first external CEO hired to take over the Playboy Enterprise. When he took the reins, Playboy was losing $12 million per year and required radical changes both financially and culturally to survive. Come hear the story of how he rebuilt Playboy into one of the most prominent global lifestyle brands of the 21st century.
Scott Flanders Bio:
On July 1, 2009, Flanders became Chief Executive Officer of Playboy Enterprises, Inc. (PEI), a media and lifestyle company that markets the world-renowned Playboy brand through a wide range of media properties and licensing initiatives. He also serves as a member of the board of directors for the company. Flanders is responsible for PEI's strategic direction and global business operations, which include all print, online, television, and licensing divisions.
After 40 years as a NYSE public company, Playboy founder Hugh Hefner and Flanders partnered to take PEI private with Rizvi Traverse in a transaction that closed March 4, 2011.
Prior to joining Playboy, Flanders spent three years as Chief Executive Officer of Freedom Communications. He oversaw Freedom's newspapers, television stations, and interactive media businesses; a portfolio with annual revenues totaling nearly $1 billion. Flanders served as an independent director on Freedom's board for five years before joining the company as CEO. During his board tenure, Freedom recapitalized with two private equity firms: The Blackstone Group and Providence Equity Partners.
As Chairman and Chief Executive Officer of the Columbia House Company, a position he held from 1999 to 2005, Flanders oversaw the world's oldest and largest direct marketer of music and video products, with revenues totaling more than $1 billion. At the request of the board, Flanders facilitated a leveraged buyout of Columbia House by The Blackstone Group. Columbia House was later sold to Bertelsmann in a transaction that closed in July 2005.
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