Free

Firecat First Friday November: Focus Your User Research

Actions and Detail Panel

Free

Event Information

Share this event

Date and time

Location

Location

Online event

Event description
It's hard enough to get time and budget for user research; make sure the activities answer key questions and drive key business outcomes.

About this event

It's hard enough to get time and budget for user research; make sure the activities answer key questions and drive key business outcomes.

UX researchers ignore — at our peril — the critical step of discovering the goals behind our stakeholders’ questions. We may test the wrong thing, do the wrong tasks, or ask the wrong questions. We may miss what we really need to learn!

Don't set your stakeholders or yourself up for frustration! Taking the time to discover your stakeholders’ true goals will help you avoid these problems. Laura Faulkner will share a user research framework of guides and guardrails that deliver the answers needed most — increasing the odds that you'll get it right the first time.

About Firecat First Fridays

Firecat Studio sponsors free monthly UX and marketing lunch-and-learn sessions to keep our clients and the UX/creative community stoked and humming. If you're curious, come!

About the Presenter

Laura Faulkner, PhD

Laura Faulkner, PhD, is the Head of Research for Rackspace Technology. For 25 years she has worked to establish and expand the field of user experience and human research in technology and design.

Dr. Faulkner’s expertise is rooted in that experience backed up by a Masters and PhD in human factors psychology, as well as scientific degrees in anthropology and sociology. She is the author-originator of the seminal work in her field, “Beyond the Five-User Assumption.” Her personal life mission is to help people breathe easier by making complex things simple.

Where and When?

Firecat Studio Online Zoom Webinar (register to receive the info)

We'll start the topic session right at noon and wrap it by 1 pm. 

Download and test your Zoom before 12 Central Time (UTC - 5) so you're ready to rock! Please enable your camera to ensure you're able to interact with the group.

Who's Firecat Studio? 

We are a human-centered design agency in San Antonio, Texas. We help organizations innovate, transform and win using UX and human-centered design, marketing strategy, and service design. Our team of experienced idea producers and workshop titans are ready to help you clarify your vision, align your team, and reach your business goals. We specialize in connecting strategy to execution.

Share with friends

Date and time

Location

Online event

{ _('Organizer Image')}

Organizer Firecat Studio

Organizer of Firecat First Friday November: Focus Your User Research

Firecat Studio is an expert team of designers, developers, technical architects, and strategists. We offer training, workshops, facilitation – including REMOTE facilitation, event production and tools – user experience consulting and digital agency services to enterprise, government, education and nonprofit clients.

Save This Event

Event Saved