FFA Forum: Building a Strong Personal Brand with Umama Kibria

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Presented by the Female Founders Alliance

About this Event

The Female Founders Alliance is excited to have Umama Kibria (CEO & Founder of SweatPack) for our March 2020 Forum! In this workshop, you'll learn how to share your startup journey, becoming a thought leader in your space, win awards and bootstrap your startup. We'll walk through the CCE Method: content, collaboration, and engagement for converting our ideal B2B/B2C clients, getting creative with passive income and sponsors investing in your growth.


Umama Kibria is passionate about connecting people through fitness. After working out at 400+ gyms and playing recreational sports for 10 years, she founded SweatPack. The app connects people to group workouts and sports leagues.

Umama knows exactly what it takes to build brand-loyalty, traction, and impact. Her clients include Nike, Adidas, Under Armour, Mercedes Benz Stadium, Lululemon, F45 Training, Equinox, LA Fitness, Bumble,and others.

With more than 100K members across her Instagram, Youtube, Twitter and LinkedIn channels, Umama has connected the health and wellness communities across the nation with her event series, Sweat With US.

She was named to Forbes 30 Under 30, Atlanta Magazine's Best Fitness Influencer, 11 Alive's Community Spotlight Leader, and one of the 39 Atlanta Female Leaders to Follow on Social Media by Startup Sisters USA

About the Female Founders Alliance

Founded by CEO Leslie Feinzaig, the Female Founders Alliance (FFA) is a network of founders, investors, partners and supporters that collaborate to help women and non-binary startup leaders succeed. FFA offers programming, community, incubation, deal flow and investment opportunities, with a mission to increase the number of successful member founders 20 times over in 10 years or less. For more information, please visit


By registering, you agree to receive updates about news, programs, and special events from FFA.

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