Setting priorities when launching a new venture. What priorities? Securing funding to prove concept? Creating a corporate entity? Getting a real “cool” office? Crafting beautiful marketing materials? Hiring a lawyer? Ordering business cards? Engaging a consultant you met at a recent networking event to write the business plan? So much to do. What’s the issue?
First-time entrepreneurs almost always approach a new business launch with a different set of priorities than an experienced entrepreneur. So how do experienced entrepreneurs prioritize their actions pre-start through early execution? What do they do differently and why? What are the lessons learned from making some bad choices?
At this workshop we’ll explore the “right” priorities for your venture, how to execute on those priorities and how to adapt over time – i.e., detecting problems and changing those “right” priorities to other “right” priorities as needed.
This workshop will be led by:
Steven Mednick - Assistant Professor of Clinical Entrepreneurship
The Lloyd Greif Center for Entrepreneurial Studies
Marshall School of Business
University of Southern California
Steven Mednick is an expert in entrepreneurial start-ups, complex sales and the funding process. He has over 25 years experience working with early stage ventures to large, complex global enterprises in the areas of corporate ventures, business development, sales leadership and corporate law. His article, Bootstrapping Your Business. Get Real. Get Started, is used at numerous universities, and he is a frequent contributor to a number of major business publications. Professor Mednick currently teaches in the Marshall MBA andEMBA programs and is a two-time winner of the Golden Apple Award.
$35 Early Registration
$45 at the event
Always FREE for TCVN Members!
When & Where
Tech Coast Venture Network
TCVN is one of Southern California’s premier technology business networks. Through a wide variety of forums, pitch sessions, workshops, and other networking events, we bring together entrepreneurs and resources from every facet of the technology and startup landscape.