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Entrepreneurial Negotiation

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Cobis Management ApS

3 Ole Maaløes Vej

2200 København N

Denmark

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“Entrepreneurial Negotiation in Life Sciences”

Entrepreneurship is a key component of leadership, both in start Ups and with corporate change management. A growing number of corporations are strategically emphasizing the importance of innovation, growth and change. They do this by partnering with innovative start-ups, acquiring innovations, merging with change-inducing teams, and by encouraging internal entrepreneurship. But still, the great majority (80-90%) of all such entrepreneurial efforts fail!

Based on decades of accumulated research, theory and practice at Harvard and MIT, Samuel Dinnar and Larry Susskind wrote an award winning book and launched a new course at MIT, to help focus on the factors that cause these critical relationships to fail, and on how to handle emotions, manage uncertainty, cope with technical complexity and build long-term relationships.

The book “Entrepreneurial Negotiation: Understanding and Managing the Relationships that Determine Your Entrepreneurial Success” (Palgrave Macmillan) just won a medal in the entrepreneurship category for best 2019 books in business.

Samuel “Mooly” Dinnar is a negotiation and mediation instructor with the Program on Negotiation at Harvard, a research Associate at MIT, and the founder of Meedance, providing negotiation, training, and dispute resolution services globally based on his 25 years of international experience as an entrepreneur, executive, board member and venture capitalist. He conducted workshops and talks were in London, Mexico, Tel Aviv, Athens, Hong Kong, Rome, and most recently Aarhus.

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Cobis Management ApS

3 Ole Maaløes Vej

2200 København N

Denmark

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