The mission of this workshop is to understand and embrace the concepts of Gamification thinking & design, to incorporate engagement, fun, mastery and autonomy for your players in- and outside of your organization by using the tools & techniques for Enterprise Gamification.
Gamification is the use of game design techniques & mechanics to solve problems and engage audiences. Gamification strives to encourage users to engage in desired behaviors in connection with non-game applications.
The workshop will be a full day practical workshop on the concepts of enterprise gamification.
The agenda of the workshop will be as follows:
Tuesday, October 22nd, 2013 - 9:00am-5:00pm
A full day practical workshop with many individual and team exercises throughout the day.
- Onboarding – Introduction to Enterprise Gamification
- Defining the Challenge & Goals
- Understanding the Player(s)
- Learning about Gamification Design and Game Mechanics
- Gamifying the Application / Process / Activity
- Growing & Sustaining the Application / Process / Activity
- Considering National and International Legal Restrictions
- Building Awareness and Support for Gamification in your Organization
- Developing a Holistic Corporate Gamification Strategy
At the end of the day you will be able to apply gamification techniques to your application or activity for your player types, be they employees, customers or partners. If you brought your own example to the workshop, you will have a raw draft of a potential gamified approach for it.
For the Gamification Workshop there are no requirements. If you have a concrete application, process or activity in mind that you want to gamify, you are very welcome to use that example during the workshop. Many other examples will be provided.
Catering for breakfast, lunch, snacks and coffee-breaks will be provided. During the workshop be aware of low-flying Angry Birds plush toys. We cannot guarantee that you leave the workshop without one.
Who should attend?
- IT Architects
- Application Developers
- Community Managers
- IT Consultants
- User Experience Designers
- Business Process Experts
- Solution & Product Managers
- Marketing&Brand managers
- Game Designers
Space is strictly limited. Register now to reserve your seat!
Speakers & Sponsors
The workshop will be led by Mario Herger:
MARIO HERGER is the CEO and founder of Enterprise Gamification Consultancy, the firts global consultancy organization dedicated to gamification. He had been with SAP Labs in Palo Alto, California for 15 years and was the global head of the Gamification Initiative at SAP that he started. He is named on of the top 5 gamification gurus on the gamification guru leaderboard.
In his work as head of the Gamification Initiative at SAP he has consulted and supported gamification efforts in the enterprise from multiple levels and departments, like Sustainability, On Demand, Mobile, HR, Training & Education, Simulation etc. He has driven the awareness around gamification inside and outside SAP by organizing and leading innovation events around this topic, working with gamification platform- & service-providers, and by incorporating gamification into SAP's and other companies' strategy.
When & Where
Enterprise Gamification Consultancy LLC
Enterprise Gamification Consultancy LLC is the first consulting agency specialized on gamification. Our partners are all top gamification gurus with many years of experience on gamification, innovation and social business for corporations and organizations.