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Embrace Your Visual Soul

Alexis Cuarezma

Sunday, November 11, 2012 from 10:00 AM to 7:00 PM (PST)

Ticket Information

Ticket Type Sales End Price Fee Quantity
Register for ONLY $100 ALL PROCEEDS go to The Bello Family Relief Effort Ended $100.00 $3.49
Register for ONLY $150 ALL PROCEEDS go to The Bello Family Relief Effort Ended $150.00 $4.74
Register for ONLY $200 ALL PROCEEDS go to The Bello Family Relief Effort Ended $200.00 $5.99
Single Registration ALL PROCEEDS go to The Bello Family Relief Effort Ended $295.00 $8.37

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Event Details

ALL PROCEEDS will be donated to:

The Bello Family Hurricane Sandy Relief Effort

MORE info here:

Program Time:

10am-7pm (45min lunch break at 2pm)



Best Western Grosvenor San Francisco Hotel
380 South Airport Blvd.
South San Francisco, CA 94080

*PLEASE NOTE - Location subject to change. Since all money will be donated, we're going to look for a location to donate the space.

Detailed Schedule:

Tentative (subject to change)

10:00am - 11:25am    
Victoria Will - Portraits Under Pressure

11:30am - 2:00pm   
Natalia Taffarel - High End Retouching PART 1

2pm - 2:45pm   

3:00pm - 4:25pm
Alexis Cuarezma – Awaken Your Creative Vision

4:30pm - 7:00pm   
Natalia Tafarel - High End Retouching PART 2



Natalia Taffarel

    Sought out by top photographers from around the world, Natalia is high end retoucher based in Argentina. She will be teaching a 5hr Photoshop course on high end retouching and show how to take a good image and develop it in to something perfect, or to make a perfect image amazing.
    Don't miss out on this rare opportunity to learn from one of the top retouchers in the industry in person while she's in San Francisco.
REQUIRES previous knowledge of:
Layers, Layer masks, Adj Layers
**BRING LAPTOP with Photoshop CS5 or later to follow along
Image FILES will be provided
Tablet optional but recommended


My name is Natalia Taffarel, I’m from Argentina and my life is retouching.

Becoming a Digital Artist was a natural progression for me. I have a background in Advertising and Graphic Design, and I was born in to a family of printers, therefore I grew up with a great understanding of colour theory and I learnt every method of traditional printing in side out.

I began learning Photoshop as a hobby, which quickly turned in to an obsession.
My printing background proved useful, as many of the filters that are used in the Photoshop are based on the analogue methods which aided in my understanding.
I have since become a Certified Adobe Expert, and built up a strong client base.

I find the retouching process an inspired way to take a good image and develop it in to something perfect, or to make a perfect image amazing.

I’m a neurotic, detail maniac, control freak who thinks beauty is shown solely through the details. Everything has a hidden beauty and it’s my job to unleash it.

I believe hard and constructive criticism is the only way of achieving continued self-improvement. I strive to be the best.

As you can see… I’m also modest!

Victoria Will

Victoria Will  

    Accustomed to working under tight time constraints, Victoria will share some of her secrets to working quickly on location or in the studio and talk about how to deal with clients in tricky situations while still getting what you need.
    "I had an assignment to photograph Justin Bieber last year. When it was all said and done — 58 seconds after it began, I had shot him in two lighting set ups and had 22 frames to show for it.”
    Additionally, she will discusses techniques for reading and shaping light for any type of portrait and what it means to have a craft of portraiture.


VICTORIA began her career at the New York Post where she was a staff photographer. In a news environment responsible for headlines like "Headless Body in Topless Bar," Victoria honed her skills and her sense of humor.  With a focus on editorial portraiture, her photographs appear on newswires and in newspapers and magazines worldwide, from the Associated Press to W magazine, The New York Times to TV Guide.  A graduate from Princeton University, she hails from Washington, D.C., but now resides in New York with her two French Bulldogs and photojournalist husband.

Victoria Will

Alexis Cuarezma

Alexis Cuarezma   

    Known for creating images with impact, three time portrait photographer of the year Alexis Cuarezma will discuss the difference of shooting natural light vs studio strobes, and also the differences of taking a picture vs having a creative vision and making a picture.
    He'll also share his approach to lighting, concepts and lighting theories on what creates an image with impact, show behind scenes of his photo shoots, what it takes to execute your vision and his work flow.
    Furthermore, he'll talk about how to create rapport with your subject in order to pull a genuine expression from them and how you can practice and apply it to your work and daily life.


    Alexis Cuarezma is a San Francisco-based photographer who specializes in both on-location and in-studio portraiture.  A passion for bold visuals has colored his whole life, and his childhood interest was nurtured at CSUEB, where he studied art, graphic design and photography. 
    His cultural heritage has proven a prominent influence; as a volatile Nicaragua forced Alexis’ family to emigrate to the U.S. when he was six years old, his vision has been informed by themes of sacrifice—of life, love, and self for the greater good.  Muses include French Neoclassical painter Jacques-Louis David and Nicaraguan poets Rigoberto Lopez-Perez and Ruben Dario, as well as his namesake, Alexis Arguello, a professional boxer, three-time world champion, politician— and source of inspiration for Alexis’ involvement in boxing photography.
     Alexis, an Alumnus of the prestigious Eddie Adams Workshop (Barnstorm XXIV), has had his work appear in the LA Times, the New York Times, and a number of international publications.  His touch has graced the cover of boxing’s “Bible,” the esteemed Ring Magazine, and that of Undisputed Fight Magazine; covers of UK boxing mags SEEN, Fighting Fit, and Boxing News round out Alexis’ fight resume.  His vibrant aesthetic is often sought out for editorial, commercial, and private commissions.

Distinctions include the PPGBA’s Portrait Photographer of the Year for three consecutive years (2009-2011) and Print of the Year in 2011.

Alexis Cuarezma



TERMS: Payment is final & NON-REFUNDABLE for this event. Please Contact Alexis at 415-967-0116 with any questions. When signing-up with a friend, BOTH people MUST arrive together to sign-in. Please double check your schedule for any conflicts with this event before purchasing a ticket.

Under rare circumstances, it may be necessary to postpone or cancel a workshop. Alexis Cuarezma reserves the right to cancel the workshop and refund your payment.

Have questions about Embrace Your Visual Soul? Contact Alexis Cuarezma

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