Eight O'Clock Coffee Interactive Sampling Tour Stops in New York Metro
WHO: Eight O’Clock Coffee, part of the Tata Global Beverages family of brands, is America’s original gourmet coffee, brewed for over 150 years and made with 100% Arabica beans.
WHAT: Eight O’Clock Coffee is launching its Infusions line (ALERT Hi-Caffeine blended with caffeine and guarana and Relax Decaf blended with cuts of chamomile and lavender) with an interactive sampling tour that debuts in Houston on National Coffee Day. At each location of the tour consumers will have the opportunity to sample Eight O’Clock Coffee’s new Infusions blends and 100% Brazillian Breakfast Blend and interact with Eight O’Clock Coffee ambassadors. Free cups of fresh, hot coffee will be served and consumers will have a chance to snap a selfie with friends and family at a photo booth while enjoying Eight O’Clock’s new Infusions coffees will be a part of the experience.
MORE ABOUT EIGHT O’CLOCK COFFEE & INFUSIONS:
Part of the Tata Global Beverages family of brands, Eight O’Clock Coffee is America’s original gourmet coffee, brewed with passion for over 150 years. Made with 100% Arabica beans, Eight O’Clock Coffee features a full line of great tasting gourmet coffees in whole bean and ground form, with fourteen varieties and blends ranging from light to dark roasts. Eight O’Clock Coffee sources its high-quality coffee beans from the world’s best origins, then expertly blends, roasts and packages them at its facility in Landover, MD. Headquartered in Montvale, NJ, Eight O’Clock Coffee products are available at most U.S. retailers where groceries are sold. For more information, visit www.eightoclock.com.
Infusions Alert is a premium full-bodied 100% Arabica coffee that is medium roasted for a full-bodied bold, robust flavor. Gently blended with caffeine and guarana, ALERT offers consumers a way to brighten their day with a hi-caffeine blend. Guarana is rich in caffeine and is a popular ingredient in energy drinks and teas.
Infusions Relax is a premium, medium-bodied, decaffeinated 100% Arabica coffee blended with chamomile and lavender cuts. The lavender and chamomile in Relax subtly complement the taste of the coffee. Lavender and chamomile are familiar aromas and flavors associated with tranquility making Relax the perfect coffee to enjoy when taking time out to relax.