$0 – $55

EEP's Strategies for Success Marketing Summit

Event Information

Share this event

Date and Time

Location

Location

Shenandoah University - Harry F. Byrd, Jr. School of Business

Halpin-Harrison Hall

600 Millwood Avenue

Winchester, Virginia 22601

View Map

Refund Policy

Refund Policy

Refunds up to 30 days before event

Event description

Description

Encore Elite Partners (EEP) and Shenandoah University School of Business (SU) will be collaborating together to offer a full day of marketing sessions open to both large and small businesses here in Virginia – West Virginia - Maryland. We will also be inviting students at Shenandoah University as well as other local universities and community colleges to attend. The registration fees after costs will be used to award student scholarships to the American Marketing Association conferences in 2019.

With the focus centered only on how to market your business, we invite all businesses from any industry to attend this unique event. Our speakers have worked for every industry from tourism to manufacturing to insurance and more agencies. The rules of good marketing are the same.

Theme of the Summit:
Strategies for Success - Your Brand and the impact of Digital Content!

The brand represents the epitome of what your business is. If all parts are not in sync with the experience of the consumer, there are real issues to success. This summit will center on defining the parts to the whole of a successful interaction with your consumer.

Rita D. McClenny Keynote Speaker

Other morning speakers will cover these key topics centered around "The Brand."

  • The Brand Promise - Georgiana Dearing, Virginia Foodie & Water Street Marketing for Manufacturers

  • The Audience - Dr. Giles Jackson, Shenandoah University

  • The Reach - Nancy Craun, Encore Elite Partners.

The afternoon will have a kick off with The Shenandoah University Experience.

Dr. Fritz Polite will outline the LAMP program - a business - student mentor collaboration. Dr. Giles Jackson will discuss the opportunities for businesses to take part in pilot studies and working with university students on internships.

Break outs will follow featuring speakers and panels of experts covering:

  • #Hashtags: How to use them to your advantage- Georgiana Dearing

  • How to have a successful campaign Influencer Campaign- Allison Mayhew, Amy Mascot, Alexie Malloy, Liz Thomson, Christie Horgan

  • Internship Workshop: Book your intern for Summer 2019 from Shenandoah University -
    Dr. Giles Jackson

  • How to work with a limited marketing budget- Seth Miller, Carissa Zanella, and John Judy

  • Photography Tips: What you need to know- Kerri Mariano, Lauri Bridgeforth, and Cory Hammons

Want to see the entire agenda? Click Here

Network with other marketing businesses.

Explore Exhibitor Alley meeting leading companies here in the valley who offer marketing and business services.

History of the Summit

The summit formerly hosted by GoBRT is five years old with a mission initially to address the marketing needs of the local tourism and hospitality industry here in the Shenandoah Valley. With expanding our audience this year to all businesses here in Virginia and our new relationship with Shenandoah University giving their professional support, the summit will offer strategies for marketing success that can be applied to any business.

FAQs

What are my Parking options for getting to and from the event?

School is in session but there is FREE parking within walking distance including:

  • Ohstrom - Bryant Theater
  • Parking Lot next to the Business School- Winchester Armory

How can I contact the organizer with any questions?

Contact John Judy, Research and Stats Analyst for Encore Elite Partners at GoBRTanalytics@eep.marketing or call 540-877-8912‬.

What's the refund policy?

Full refund - 30 days before the event minus a 10% administrative fee - January 27, 2019
No refund after January 28, 2019. Tickets may be transferred to another party.

Do I have to bring my printed ticket to the event?

You can bring the printed ticket or you can show your purchase on your phone.

Can I update my registration information?

Yes, you can update your registration information up to one week prior to the event. No changes after February 20, 2019.

Share with friends

Date and Time

Location

Shenandoah University - Harry F. Byrd, Jr. School of Business

Halpin-Harrison Hall

600 Millwood Avenue

Winchester, Virginia 22601

View Map

Refund Policy

Refunds up to 30 days before event

Save This Event

Event Saved