Earned Media: What Is It and Why Does it Matter
Date and time
Location
Online event
Special guest Nick Prevenas, University of Arizona Director of Media Relations, Communications, presents this month's program.
About this event
Join the PRSA Southern Arizona Chapter for its May program “Earned Media: What is it and why does it matter?” with University of Arizona’s Director of Media Relations Nick Prevenas. Learn about the differences between “news” and “public relations” and how to use earned media to enhance and protect your brand’s reputation. You won’t want to miss the opportunity to learn how to improve your earned media presence and analyze the results!