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Early Stage Business Strategy & Finance Workshops

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520 E Main St

520 East Main Street

Norfolk, VA 23510

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Come to the Innovation Center for our 12 Week Startup Series: Bring Your Ideas, Plans, and Questions for Lively and Informative Discussions.

The goal of this series is to provide workshops in both visual and electronic formats to entrepreneurs in the Hampton Roads area that will improve their chances for enterprise success and gaining capital investment.

"Funding your company"- September 16

This workshop explores what it takes to fund or capitalize an early stage company. We will discuss how to set requirements, identify sources of capital, and what it takes to raise the money.

“Pitching vs Closing: The Ted Talk Model”- September 23

The presentation explores how to pitch your company to critical audiences including: investors, clients, customers, partners, suppliers, shareholders, and employees. From short encounters to formal presentations this workshop helps you get your thoughts and ideas out there effectively.

“What Start-ups Really Need”- September 30

This session helps you identify the critical requirements to succeed. We will explore what early stage companies need, when they need it, and how to get what they need.

“Capital Investors and Exit Strategies”- October 7

Every investor’s main objective is to profit from their capital funding of your company. This workshop explores your business strategy from the investor perspective and provides insight into the best “exits” for your type enterprise.

“Investor Friendly Business Plans”- October 14

Your “B-Plan” should be specific and supported but flexible, and investors need to be able to see what you do, why it’s good, and what it’s worth in a simple plan. This workshop explores what goes into a good B-Plan for investors and why.

“Pro-Forma Financial Statements”- October 21

Most successful businesses start out with a five year projection of their financial future. This session focuses on how to develop compelling and believable pro-forma financial statements.

“Valuations in Simple Terms”- October 28

Determining what your enterprise is worth is central to determining the justification for spending the “blood, sweat, and tears” of birthing a new company. This workshop walks through the foundational elements that capital markets use to quantify worth in early stage companies.

“Ownership, Control and Capital Raises”- November 4

This session will help you understand the ramifications of selling equity stake in your company, and how to maintain operational control in early rounds. We will work on capital requirements and terms of an equity or debt deal.

“Revenue Reality: Believable Projections”- November 11

Projecting revenue over the first two years is central to mapping success in an early stage company. This session works through your path to revenue from market entry to sustainable revenue streams.

“Market Strategy Development”- November 18

This session helps you develop a strategy for taking your products and/or services to market eventually capturing meaningful market share. We will define ways to target the most promising sectors and ways to prioritize the best promotional strategies.

“Capital Raising”- November 25

The hardest thing for every entrepreneur, regardless of industry, is to raise sufficient capital to give the enterprise a chance. We will explore approaches to raising capital in this seminar with investors in the room.

“Closing Investment Rounds”- December 2

Getting through due diligence and closing on a term sheet is challenging. We will discuss each stage of the process and the characteristics of successful closings in this vibrant seminar workshop.

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520 E Main St

520 East Main Street

Norfolk, VA 23510

View Map

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