Driving Innovation Through Diversity
Event Information
About this Event
The term "diversity" often brings to mind human attributes that we can see, such as ethnicity, gender, and age. As we continue to wrestle with challenges related to equity and inclusion in our companies, communities, and country, these attributes are understandably in the spotlight.
But when it comes to innovation, we should look at diversity much more broadly. Why? Because diversity of perspective influences what we see and how we respond. Someone who regularly interacts with customers in a Call Center has different insights about a company's products than someone in the C-suite. Left-handed people have a point of view about usability that righties might never consider. And women have endless stories about experiences with products and services that clearly were designed by men, for men. Not with malicious intent, mind you, but no less frustrating.
So what can we do differently?
In this session of the Forward Faster by Design Virtual Series, we'll share simple tools, such as "Exclusion Lens" and "Diversity Grid", that organizations can use to intentionally seek out diverse perspectives to guide the development of innovative and inclusive solutions. We'll also look at the immediate and long-term benefits of "designing with, not for" key stakeholders. We hope you'll be able to join us!