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DOOH, what's up?

Digital outdoor advertisement - creativeness, solutions and case studies

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Splendid Palace 61 Elizabetes iela 1050 Rīga Latvia

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About this event

Digital Outdoor is a growing sector that never sleeps. Creativeness is the essence of a successful campaign. In this event we will look at different aspects of creativeness in the outdoor media. Listen to professionals from the OOH industry to better understand the countless possibilities of digital screens, the insights delivered by data and the endless possibilities offered by this media channel.

Line up:

Creative Heatmap: from Data to Insights

Karim El Soufi (FR), Lead Data Scientist | JCDecaux – DataCorp Division | JCDecaux – DataCorp Division & Hana Slaki (FR), Customer Success Manager | JCDecaux – DataCorp Division

SHOCKVERTISING: Shock as a tool in advertising

Tomas Bartninkas (LT), Strategy Director at TRUTH.

The intersection of art and advertising. OOH as a bridge connecting creators, brands and audiences.

Žaneta Fomova (LT), CEO JCDecaux Lithuania

Behind the scenes of the biggest creative OOH solution Northern Europe has ever seen

Stian Stark Husby (NO), Project Manager and Innovate JCDecaux Norge AS

By attending this event, whether as a participant or otherwise (e.g. as a supporter), you acknowledge that images may be captured during the event using film photography, digital photography, video or other medium and may be used by JCDecaux Latvia to promote JCDecaux or other future events, on the JCDecaux website, social media websites, promotional leaflets and brochures and other publicity material (such as internal and external newsletters).