Free

Do-It-Yourself Market Research using the "Business Builder" Tool

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Small Business Administration - Wichita Office

220 West Douglas Avenue

Suite 450

Wichita, Kansas 67202

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Whether you are starting a business or have an existing one, your business plan relies on good data about your market's demographics, economic and employment statistics, and discretionary spending. This seminar will teach you how to use the U.S. Census Bureau's Business Builder online tool to get the market research data you need, at no cost! Why pay a consultant for market research when you can do a lot of it yourself?

The presentation is designed to help you find the vital information you need to develop your business, like:

  • How many potential customers do I have in my geographic area?
  • What are the demographic, economic, and employment statistics of my customer base?
  • How many competitors do I have, and where are they located?
  • How much descretionary income is spent by people in my market?

About the presenter:

Toni Pitchford is the Data Dissemination Specialist for the U.S. Census Bureau serving Kansas, Arkansas and Missouri. Her mission is to help individuals, organizations, officials and educational entities navigate the Census website and find the information needed for research and grant writing.

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Date and Time

Location

Small Business Administration - Wichita Office

220 West Douglas Avenue

Suite 450

Wichita, Kansas 67202

View Map

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